SEO Specialist - E-commerce (3-4 years)

Key Responsibilities

• Develop and implement effective SEO strategies to improve organic rankings and website traffic.
• Optimize e-commerce websites including product pages, category pages, landing pages, and blog content.
• Conduct keyword research, competitor analysis, and identify growth opportunities.
• Perform technical SEO audits and coordinate with developers to resolve issues such as crawl errors, indexing, site speed, structured data, and mobile usability.
• Monitor website performance using SEO tools and analytics platforms.
• Manage on-page SEO elements including meta titles, descriptions, internal linking, image optimization, and schema markup.
• Execute off-page SEO activities including link-building campaigns and outreach.
• Track, analyze, and report SEO KPIs such as rankings, organic traffic, conversions, and revenue growth.
• Collaborate with content, design, and development teams to ensure SEO best practices are implemented.
• Stay updated with the latest search engine algorithm updates and e-commerce SEO trends.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, IT, Business, or related field.
• 3–4 years of proven SEO experience, preferably in e-commerce websites.
• Strong understanding of SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and Moz.
• Experience with Shopify, WooCommerce, Magento, or other e-commerce platforms.
• Knowledge of technical SEO, schema markup, Core Web Vitals, and website architecture.
• Familiarity with HTML, CSS, and basic JavaScript SEO concepts.
• Strong analytical and problem-solving skills.
• Excellent communication and reporting abilities.
• Experience with international SEO and multi-language websites.
• Knowledge of CRO (Conversion Rate Optimization) and performance marketing is a plus.

Pay: Rs70,000.00 - Rs90,000.00 per month

Work Location: In person