SEO/SMO/SMM Executive

1. SEO (Search Engine Optimization)

• On-Page Optimization:

Optimize website content, meta tags, URLs, headings, and images for targeted keywords.
Conduct technical audits and fix site errors to improve SEO performance.

• Off-Page Optimization:

Execute link-building strategies such as guest posting, directory submission, and content outreach.
Build and maintain high-quality backlinks to improve domain authority.

• Keyword Research & Competitor Analysis:

Identify profitable and trending keywords for website pages and blogs.
Analyze competitors’ SEO strategies and recommend improvements.

• Reporting & Monitoring:

Track keyword rankings, organic traffic, and backlink performance using Google Analytics, Search Console, and SEO tools.
Prepare weekly and monthly performance reports.

2. SMO (Social Media Optimization)

• Profile Optimization:

Optimize social media pages (Facebook, Instagram, LinkedIn, YouTube, X, etc.) for better visibility and branding.

• Content Planning & Scheduling:

Create monthly social media calendars and coordinate with the design team for creative posts.
Schedule posts consistently using tools like Buffer, Hootsuite, or Meta Business Suite.

• Engagement & Growth:

Monitor engagement metrics such as likes, comments, shares, and followers.
Engage with audiences by responding to messages, comments, and queries.

• Analytics & Insights:

Track and analyze performance insights to improve social media strategies.
Suggest new trends, reels, and content ideas for better reach.

3. SMM (Social Media Marketing / Paid Campaigns)

• Campaign Setup & Management:

Assist in creating, running, and optimizing paid ad campaigns on Meta (Facebook/Instagram), LinkedIn, and Google Ads.

• Targeting & Optimization:

Define target audiences, manage budgets, and optimize campaigns for better ROI.

• Creative Coordination:

Work with the design and content teams to develop engaging ad creatives and copy.

• Performance Tracking:

Analyze ad performance metrics such as CTR, CPC, CPM, and conversions.
Generate detailed campaign reports with actionable recommendations.

Job Types: Full-time, Permanent

Pay: ₹8,000.00 - ₹15,000.00 per month

Work Location: In person