Social Media and Lead Generation Manager

We are looking for a high-performing Social Media Manager who is also an expert in Google Ads and Meta Ads, capable of managing multiple brands, running ROI-driven campaigns, and producing premium-quality digital content. This role requires someone who can think creatively, and deliver measurable results for clients across the UAE.

KEY RESPONSIBILITIES Social Media Management

• Create monthly social media strategies and content calendars
• Manage posting, scheduling, and cross-platform optimization (Instagram, Facebook, TikTok, YouTube, LinkedIn)
• Write creative and engaging captions aligned with brand identity
• Manage community interactions, DMs, comments, and customer engagement
• Coordinate with designers and video editors for content creation

Meta Ads (Facebook & Instagram Ads)

• Plan, create, and optimize paid campaigns
• Set up advanced targeting, retargeting
• Monitor ad performance and scale winning campaigns
• Generate high-quality leads & conversions
• A/B testing of creatives & audience segments
• Track results via Ads Manager, Pixel, UTM & Analytics

Google Ads

• Strategize and launch campaigns
• Keyword research & competitor analysis
• Daily optimization to reduce cost-per-lead and increase conversions
• Manage Google Tag Manager, Analytics 4, Conversion tracking
• Prepare weekly & monthly performance reports

Branding & Content

• Trend research & campaign ideas
• Assist in influencer collaborations & performance tracking
• Ensure consistent brand identity across all platforms

REPORTING & ANALYTICS

• Prepare weekly dashboards for all clients
• Present insights and recommendations to management
• Evaluate ROI and optimize budgets

REQUIREMENTS

• Minimum 2–4 years of experience in a marketing agency
• Expert-level knowledge: Google Ads + Meta Ads
• Proven track record of running UAE-based paid campaigns
• Strong understanding of CPA, CPL, ROAS, CTR, CPC metrics
• Excellent English writing & communication skills
• Ability to handle multiple accounts at the same time
• Knowledge of Canva, basic editing & AI tools (advantage)
• Google Ads & Meta certifications (preferred)

BENEFITS

• Visa + Insurance provided
• Growth-oriented environment
• Opportunity to handle top clients and big campaigns

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Job Types: Full-time, Permanent

Pay: AED8,000.00 - AED15,000.00 per month