Social Media and Marketing Coordinator

Overview

We are seeking a dynamic and detail-oriented Social Media and Marketing Coordinator to join our team. This paid position offers an exciting opportunity to develop and execute compelling digital marketing strategies, enhance brand visibility, and engage diverse audiences across multiple platforms. The ideal candidate will possess a strong understanding of social media management, content creation, and digital marketing tools, contributing to the growth and reputation of our organization through creative campaigns and strategic relationship management.

Part-Time Social Media & Marketing Specialist

Company: Pinch A Penny Pools
Location: Mansfield, TX
Schedule: Part-Time | Flexible Hours

About Us

Pinch A Penny Pools is a growing local pool service company focused on delivering reliable, high-quality pool cleaning and maintenance. We are looking for a motivated, creative Social Media & Marketing Specialist who knows how to turn social media activity into real leads and sales.

Responsibilities

• Create, schedule, and manage content for:
• Facebook
• Instagram
• TikTok
• Develop and execute local market marketing strategies to increase:
• Leads
• Booked services
• Brand visibility
• Plan and post engaging content including:
• Before/after pool cleanings
• Short-form videos (Reels/TikTok)
• Promotions and seasonal campaigns
• Customer reviews and testimonials
• Use SMS/text marketing platforms to:
• Create campaigns
• Send promotions and reminders
• Increase customer engagement and repeat business
• Track and analyze performance (reach, engagement, leads, conversions)
• Stay on top of social media trends and suggest outside-the-box ideas
• Collaborate with the owner to align marketing with business goals

Requirements

• Proven experience growing sales or leads through social media marketing
• Strong understanding of:
• Facebook, Instagram & TikTok algorithms
• Local service-based marketing strategies
• Experience with SMS/text marketing platforms
• Ability to create compelling captions and short-form video content
• Self-motivated, driven, and able to work independently
• Creative thinker who brings new ideas proactively
• Reliable, organized, and results-oriented

Nice to Have

• Experience marketing home services (pool, lawn, HVAC, cleaning, etc.)
• Basic graphic or video editing skills (Canva, CapCut, etc.)
• Familiarity with Facebook Ads or boosted posts

What We Offer

• Flexible part-time schedule
• Opportunity to grow with the company
• Performance-based bonuses for lead/sales growth (optional)
• Creative freedom and direct input into marketing strategy

How to Apply

Please send:

• A brief description of your experience
• Examples of social media accounts or campaigns you’ve managed
• Any results you’ve achieved (followers grown, leads generated, sales increased)

Please call or text 817-308-6664 serious applicants only

Work Location: In person