Job Overview
We are seeking an on site (Charleston, SC) part time Social Media and Marketing Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage social media channels, and implement innovative marketing strategies to engage our audience and drive brand growth. Your creativity, strategic thinking, and passion for digital marketing will be vital in shaping our online voice and expanding our reach. This paid position offers an exciting opportunity to make a tangible impact in a small, collaborative environment.
Duties
- Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, and TikTok to boost engagement, brand visibility, and sales.
- Create high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and marketing goals.
- Manage social media scheduling, consistent posting and timely campaign execution.
- Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activities.
- Optimize content for SEO by conducting keyword research and applying best practices for search engine visibility.
- Analyze web and social media analytics using Google Analytics and platform insights to measure campaign performance and inform future strategies.
- Collaborate with our team to craft press releases, media pitches, and manage relationship efforts with influencers and media outlets.
- Design engaging visuals that enhance brand storytelling.
- Support e-commerce initiatives by creating promotional content that drives online sales and customer engagement.
- Proofread all content meticulously to ensure clarity, accuracy, and consistency before publishing.
- Stay updated on the latest trends in digital marketing, social media management, graphic design, video editing, and related fields to keep strategies fresh and innovative.
Experience
- Experience in social media marketing and digital marketing.
- Skilled in content creation.
- Familiarity with SEO principles, keyword research techniques, web analytics (Google Analytics), and social listening tools is required.
- Strong understanding of branding principles combined with excellent proofreading skills for high-quality content production.
- Knowledge of creating engaging multimedia content is a plus.
- Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment.
- Join us as a Social Media and Marketing Coordinator to bring your creative ideas to life! Be part of a small team that values collaboration, helping us connect authentically with our community while advancing your career in digital marketing!
Pay: From $18.00 per hour
Expected hours: 10.0 – 20.0 per week
Benefits:
Work Location: In person