Social Media and Marketing Coordinator

Job Summary
We are seeking a dynamic and energetic Social Media and Marketing Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage social media campaigns, and develop innovative marketing strategies that resonate with our target audience. Your enthusiasm for digital marketing combined with your creative flair will drive engagement, increase brand awareness, and support our overall business objectives. This paid position offers an exciting opportunity to make a tangible impact in a fast-paced, collaborative environment.

Duties

• Develop and implement comprehensive social media strategies across platforms such as Instagram, Tik Tok and others to maximize reach and engagement.
• Create high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and marketing goals.
• Manage daily social media activities using tools to schedule posts, monitor interactions, and analyze performance metrics.
• Conduct social listening to monitor brand reputation, industry trends, and competitor activity, providing insights for ongoing campaigns.
• Execute targeted advertising campaigns on media platforms utilizing tools to boost visibility and conversions.
• Collaborate with the marketing team to develop branding initiatives that strengthen our market position and enhance customer relationships.
• Use web analytics tools to track campaign performance, optimize content strategies, and report on key metrics.
• Support public relations efforts by crafting press releases, managing media contacts, and coordinating outreach activities.
• Assist in e-commerce marketing initiatives by creating engaging product descriptions, promotional banners, and email campaigns.

Skills

• Proficiency in social media management platforms for scheduling and analytics.
• Strong graphic design skills for creating visually appealing content.
• Experience with video editing tools for producing engaging multimedia content.
• Ability to craft compelling content tailored for diverse audiences across multiple channels.
• Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.

Pay: $20.00 per hour

Work Location: In person