Social Media and Marketing Manager

<Job Overview>
Are you passionate about crafting compelling stories and engaging audiences across digital platforms? We’re seeking a dynamic Social Media Manager to lead our social media strategy, elevate brand presence, and foster meaningful relationships with our community. In this energetic role, you will develop innovative content, analyze campaign performance, and stay ahead of digital marketing trends to ensure our brand remains vibrant and influential in the online space. If you thrive in a fast-paced environment and love turning ideas into impactful visuals and messages, this is your chance to make a real difference!

<Duties>

• Develop and execute comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and more.
• Create engaging, high-quality content including graphics, videos, photography, and written posts that resonate with target audiences.
• Manage daily social media activities using tools like Hootsuite or Buffer to schedule posts, monitor engagement, and optimize posting times for maximum reach.
• Conduct social listening to gather insights on audience preferences, industry trends, and competitor activities to inform content planning.
• Utilize Adobe Creative Suite (Photoshop, Illustrator) for designing eye-catching visuals and editing videos to enhance content appeal.
• Implement SEO best practices and keyword research to improve content discoverability and organic reach across platforms.
• Manage paid advertising campaigns on Facebook Advertising and other platforms to boost visibility and engagement.
• Analyze web analytics with Google Analytics and platform-specific insights to measure campaign effectiveness and refine strategies accordingly.
• Foster strong relationships with followers by engaging authentically through comments, messages, and community interactions.
• Collaborate with public relations teams to ensure brand messaging is consistent across all channels.
• Oversee branding consistency in all visual and written content while maintaining a cohesive voice that reflects the company’s identity.
• Stay updated on the latest social media trends, tools, algorithms, and best practices to keep our digital presence innovative and competitive.
• Coordinate with e-commerce teams to promote products or services through targeted campaigns that drive conversions.
• Proofread all content meticulously to ensure accuracy, clarity, and professionalism before publication.

<Qualifications>

• Proven experience managing social media platforms for brands or organizations with a strong portfolio of successful campaigns.
• Proficiency in graphic design tools such as Adobe Photoshop, Illustrator, and Adobe Creative Suite for creating visual content.
• Skilled in video editing software for producing engaging multimedia content.
• Experience using social media management tools like Hootsuite or Buffer for scheduling and analytics tracking.
• Knowledge of SEO strategies, keyword research techniques, web analytics (Google Analytics), and social listening tools.
• Familiarity with Facebook Advertising platform for creating targeted ad campaigns that deliver measurable results.
• Strong understanding of branding principles combined with excellent proofreading skills for polished messaging.
• Ability to analyze data insights from Google Analytics and platform metrics to optimize ongoing campaigns.
• Exceptional relationship management skills with the ability to engage communities authentically across diverse audiences.
• Knowledge of digital marketing trends including e-commerce integration, influencer collaborations, and emerging social platforms is a plus. Join us as a Social Media Manager if you’re eager to shape vibrant online communities while driving innovative marketing initiatives! This paid position offers an exciting opportunity to grow your career in digital marketing while making a tangible impact on our brand’s success!

Job Type: Part-time

Pay: From $3,000.00 per month

Expected hours: 30 per week

Benefits:

• Flexible schedule
• Paid time off

Work Location: Remote