Social Media Associate

About the Role

We’re looking for a creative and data-driven Social Media & Paid Ads Specialist to lead our social presence and paid campaigns across multiple platforms. If you’re passionate about building engaging content, running high-performing Meta ads, and scaling digital strategies for B2C and SaaS audiences, we’d love to hear from you.

What You'll Do

• Own and manage the social media content calendar across Instagram, LinkedIn, TikTok, and more
• Collaborate with designers and leverage AI tools to ideate, plan, and coordinate compelling, on-brand content
• Review and proof all content to maintain quality, tone, and consistency
• Launch, manage, and optimize Meta Ads (Facebook & Instagram), including retargeting funnels
• Analyze campaign and social performance to continuously refine strategies
• Handle multiple accounts/brands with a distinct and consistent voice for each
• Stay current with trends, platform updates, and content formats to propose fresh ideas

What We’re Looking For

• 2+ years of hands-on experience in social media management and paid advertising (especially Meta)
• Solid understanding of B2C marketing and/or SaaS audiences
• Proven ability to manage multiple accounts and maintain high-quality output
• Strong eye for content aesthetics, tone, and performance timing
• Comfortable using tools like Meta Ads Manager, Canva, Buffer, Later, or similar
• Experience working with content management systems

Nice to Have

• Familiarity with AI tools for content creation or automation
• Experience running TikTok Ads or LinkedIn Ads
• Basic graphic design skills
• Track record of successful retargeting campaigns and ad funnel optimization