Social Media & Branding Manager for Boating Company

ABOUT TAMPA BAY BOATING ADVENTURES Tampa Bay Boating Adventures (TBBA) is the fastest-growing boating excursion startup in the Tampa Bay area. Founded in 2022, we show local university students and young adults the side of Tampa Bay most people never get to see: private beaches, exclusive islands, tiki bars, and bleach-white sand accessible only by water. From relaxing sunset cruises to full-blown Gasparilla parties on the water, TBBA is the name when you want to party on the bay.

Our brand is loud, unapologetic, and 100% Florida. This role is not about making content. It is about owning it. You will set the direction, manage the calendar, guide our intern team, and make sure everything that goes out looks and feels like TBBA.

IMPORTANT: This is an onsite role. Remote applications will not be considered.

THIS ROLE VS. OUR CONTENT CREATOR INTERN

We are hiring for two social media roles. Here is how they are different.

The Content Creator Intern shoots content, posts on a theme calendar, and builds their portfolio. It is a great fit for Freshmen and Sophomores who want real, published work and hands-on experience on the water.

This role is for someone further along. As Social Media and Branding Manager, you are not just creating content. You are managing the intern who does, reviewing their work, calling the shots on strategy, and owning the calendar from week to week. You will also handle influencer coordination and help run performance reviews in Meta. If you are ready to lead, not just participate, this is your role.

Not quite there yet? Check out our Content Creator Intern posting.

WHAT YOU'LL DO

Strategy and Management

• Manage and maintain our social media calendar across Instagram (primary) and TikTok (secondary)
• Review and provide feedback on intern-created content each month
• Review monthly performance in Meta and determine the $50 monthly intern incentive winner
• Help scout, review, and schedule influencer trips during approved months
• Assist with influencer and photoshoot booking through FareHarbor using assigned promo codes

Content Creation

• Shoot photos and videos for social posts during boat trips and events
• Create engaging, trend-forward content that fits our brand voice
• Coordinate and attend monthly content shoot trips
• Curate playlists for trips and occasional promotional events

WHAT WE'RE LOOKING FOR

Experience (this is not an entry-level content role)

• Prior social media management experience: running accounts, owning a content calendar, analyzing performance
• Experience leading, mentoring, or reviewing the work of peers or junior team members
• Familiarity with Meta Business Suite or similar analytics tools
• Experience with influencer coordination or brand partnerships is a plus

Requirements

• Currently enrolled as a Junior (required)
• Fluent in current trends on Instagram (primary) and TikTok
• Background in digital marketing, influencer marketing, or communications
• Organized and accountable: you will be holding the team to a content calendar
• Flexible schedule, as some trips and events fall on weekends
• Genuine love for boats, the sun, social media, and a good time on the water

COMPENSATION AND PERKS

• $50/week
• $75 referral bonus for any referred trips
• Free monthly excursion: bring your friends, one free boating trip per month on us
• Optional marketing courses and certifications
• Strong recommendation letter from a well-connected local startup in the Greater Tampa Bay area
• Employee discounts on all TBBA excursions
• Real connections across the Greater Tampa Bay area

HOW THIS WORKS

After reviewing applications, selected candidates will be invited to an in-person content shoot. You will join us on a real boat party, shoot alongside our team, and get a firsthand look at what TBBA is all about. Date and time will be sent once confirmed. This is your chance to show us how you think, create, and lead in the environment you would actually be working in.

Pay: From $50.00 per week

Benefits:

• Employee discount
• Flexible schedule
• Professional development assistance
• Referral program

Work Location: In person