Social Media & Community Manager

Job Description

Social Media & Community Manager

Company: Sunrise Group

Location: New York, NY

• Remote
  
  

Salary: $124.70K/yr (Estimated pay)

Job Type: Full-time

Posted: 13 hours ago

Job Description

About Sunrise Group:

Sunrise Group is building the future of sleep health by combining breakthrough technology with expert care. They design advanced diagnostic and treatment solutions, and they deliver care directly to patients through Dreem Health, their digital sleep clinic.

Your Opportunity

We're hiring a Social Media & Community Manager to execute and scale the organic social presence and online community across Dreem Health, our virtual sleep clinic helping people get the care they need to sleep better.

This Role Operates At The Intersection Of

• Content Creation: Turning brand strategy into engaging, platform-native content.
• Community Building: Creating meaningful engagement with patients, clinicians, and partners across platforms.
  
  

You'll be the day-to-day engine behind our social presence, ensuring our brand feels human, credible, visually compelling, and alive across every platform.

What You'll Do

• Own and execute day-to-day organic social publishing across platforms.
• Translate brand positioning and messaging frameworks into compelling, platform-native content.
• Create content hands-on, including copy, short-form video, carousels, graphics, and light motion assets.
• Actively manage and grow our online community by engaging with comments, DMs, reviews, and relevant discussions.
• Identify and test new formats, trends, and creative approaches while maintaining brand consistency and credibility.
• Track social and community performance metrics, delivering clear monthly insights, learnings, and recommendations.
• Collaborate cross-functionally with clinical, marketing, and partnerships teams to turn expertise, patient stories, and product updates into engaging content.
• Support reputation management efforts by ensuring thoughtful, timely responses across review platforms.
  
  

What You'll Bring

• Bachelor's degree in Marketing, Communications, Design, or a related field.
• 2–4 years of experience in social media, content creation, or community management.
• Strong creative instincts and a sharp eye for design and visual storytelling.
• Experience creating short-form video content and platform-native assets.
• Ability to turn complex topics (especially clinical information) into simple, engaging, trustworthy content.
• Comfort using modern tools and AI (e.g., Canva, Figma, ChatGPT, MidJourney…).
• Deep understanding of social media platforms and what performs natively on each.
• Genuine interest in sleep, health, and helping people better understand and improve their well-being.
  
  

Compensation

$65,000 - $75,000