Social Media Content Creator

Job Summary
We are seeking a talented and creative Content Writer to join our dynamic marketing team. The ideal candidate will be responsible for developing engaging, high-quality content across various digital platforms to enhance brand visibility and audience engagement. This role requires a strong understanding of SEO, social media management, and digital marketing strategies to effectively communicate our brand message and support business growth. The Content Writer will collaborate with designers, PR teams, and marketing specialists to produce compelling content that resonates with target audiences.

Responsibilities

• Create original, engaging, and SEO-optimized content for websites, blogs, social media channels, email campaigns, and other digital platforms.
• Conduct keyword research and utilize social listening tools to identify trending topics and audience interests.
• Develop content strategies aligned with branding goals and marketing objectives.
• Manage social media accounts using tools like Hootsuite, Buffer, and Adobe Creative Suite to schedule posts and monitor engagement metrics.
• Design visual content including graphics and videos using Adobe Photoshop, Adobe Illustrator, and video editing software to enhance storytelling.
• Collaborate with graphic designers, photographers, and videographers to produce multimedia content that supports campaigns.
• Monitor web analytics through Google Analytics and web analytics tools to assess content performance and optimize future strategies.
• Engage in public relations activities by managing relationships with media outlets and influencers to increase brand awareness.
• Proofread all content for accuracy, clarity, and consistency while maintaining the brand voice.
• Assist in branding initiatives by creating compelling narratives that reinforce brand identity across all channels.

Qualifications

• Proven experience in content creation, social media management, or digital marketing roles.
• Strong writing skills with an ability to adapt tone and style for different audiences.
• Proficiency in SEO best practices, keyword research, and web analytics tools such as Google Analytics.
• Experience with social listening platforms and social media management tools like Hootsuite or Buffer.
• Skilled in graphic design using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite applications.
• Knowledge of video editing software is preferred.
• Familiarity with Facebook Advertising, E-commerce platforms, branding strategies, and web analytics is a plus.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• Excellent proofreading skills with attention to detail.
• Strong relationship management skills for collaboration across teams and external partners. Join our team as a Content Writer to craft compelling narratives that elevate our brand presence across digital channels while working in a creative environment that values innovation and strategic thinking.

Job Type: Full-time

Pay: $20.00 - $26.43 per hour

Work Location: In person