Social Media Content Writer

Role Overview

We are seeking a skilled Social Media Content Writer with strong experience in US health-tech and healthcare services to build and amplify executive thought leadership, primarily on LinkedIn . This role will also support external visibility through conferences, panels, podcasts, and industry forums.

Key Responsibilities:

Thought Leadership & Content Creation

• Develop high-quality LinkedIn content (posts, carousels, long-form articles) aligned with US health-tech, value-based care, digital health, AI, and healthcare operations.
• Translate complex healthcare and technology concepts into clear, credible, and engaging thought leadership content.
• Maintain a consistent executive voice and narrative aligned with business and growth priorities.
• Track content performance and refine strategy based on engagement metrics.

Industry Visibility & External Engagement

• Identify relevant health-tech conferences, summits, and industry events for potential panel participation.
• Proactively source and coordinate panel discussions, speaking engagements, podcasts, and fireside chats .
• Liaise with event organizers, podcast hosts, and media partners to manage outreach and scheduling.
• Prepare briefing notes, talking points, and content outlines for speaking engagements.

Collaboration & Strategy

• Work closely with leadership, BD, and marketing teams to align content with strategic initiatives.
• Monitor US healthcare policy, market trends, and competitor narratives to inform content themes.
• Support campaign planning around major announcements, partnerships, and product milestones.

Required Qualifications

• 3–6 years of experience in content writing or social media management within US healthcare, health-tech, or digital health .
• Demonstrated experience building LinkedIn thought leadership for executives or brands.
• Strong understanding of US healthcare systems (e.g., payers, providers, value-based care, health IT).
• Excellent written communication and storytelling skills.
• Experience coordinating or supporting conference panels, podcasts, or speaking engagements .

Preferred Qualifications

• Background in healthcare consulting, health-tech startups, or B2B SaaS.
• Familiarity with AI in healthcare, analytics, population health, and care management.
• Existing network or familiarity with major US health-tech events and forums.