Position Title: Social Media Coordinator
Department: Marketing / Communications
Reports To: General Manager (GM)
Employment Type: Full-time
Position Overview
The Social Media Coordinator supports the development, execution, and optimization of the company’s social media strategy across all digital platforms. This role involves content creation, scheduling, community management, analytics, and ensuring a consistent brand voice. The ideal candidate is creative, detail-oriented, and deeply familiar with social media trends, regional culture, and audience behavior.
Key ResponsibilitiesContent Creation & Management
- Develop engaging, culturally relevant, and on-brand content (posts, captions, stories, reels, videos, graphics).
- Maintain and execute a monthly content calendar.
- Schedule posts using social media management tools (e.g., Hootsuite, Sprout Social, Buffer).
- Coordinate with internal departments to gather materials for content.
Community Engagement
- Monitor all social media platforms daily.
- Respond promptly and professionally to comments, messages, and inquiries.
- Engage with followers to build strong online communities.
- Identify and escalate customer issues to appropriate internal teams.
Analytics & Reporting
- Track KPIs such as reach, engagement, follower growth, and conversions.
- Prepare regular performance reports for management.
- Analyze insights to optimize future content and campaigns.
- Stay informed on platform algorithm updates and best practices.
Campaign & Collaboration Support
- Assist in planning organic and paid social media campaigns.
- Support influencer partnerships, brand collaborations, and promotional initiatives.
- Work closely with the marketing team to align social media activities with company goals.
Brand Consistency
- Ensure all posts adhere to brand guidelines and tone.
- Maintain consistency in visual and editorial style across platforms.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or related field (preferred).
- 1–2 years of experience in social media coordination or digital marketing.
- Fluency in Arabic (mandatory) — Qatari dialect required.
- Strong proficiency in English.
- Excellent writing, editing, and storytelling skills.
- Familiarity with social media tools and analytics platforms.
- Basic graphic design and video editing skills (e.g., Canva, Adobe Creative Suite) preferred.
- Strong organizational skills and ability to work in a fast-paced environment.
- Knowledge of Gulf region cultural trends and audience behavior is a plus.
Key Competencies
- Creativity and innovation
- Strong communication skills
- Cultural awareness
- Attention to detail
- Data-driven mindset
- Teamwork and collaboration
- Adaptability and flexibility
Job Type: Permanent
Pay: QAR3,500.00 - QAR4,500.00 per month
Language:
Location:
Work Location: In person