Social Media & Digital Marketing Executive

We are looking for an experienced Social Media & Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

· Assist in the formulation of strategies to build a lasting digital connection with consumers

· Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

· Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness

· Be actively involved in SEO efforts (keyword, image optimization etc.)

· Prepare online newsletters and promotional emails and organize their distribution through various channels

· Provide creative ideas for content marketing and update website

· Collaborate with designers to improve user experience

· Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

· Acquire insight in online marketing trends and keep strategies up-to-date

· Maintain partnerships with media agencies and vendors

Requirements and skills

· Proven experience as Digital Marketing Executive in Advertising Agency or similar role

· Excellent understanding of digital marketing concepts and best practices

· Experience with B2C social media, Google and email campaigns

· Working knowledge of ad serving tools.

· Perfect knowledge of web analytics tools (e.g. Google Analytics, , WebTrends etc.)

· Skills and experience in creative content writing

· Analytical mindset and critical thinking

· Excellent communication and interpersonal skills

· BSc/BA in marketing or relevant field

· Can join immediately.

Work Location: In person