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Social Media & Email Campaign Manager (evening job)

Company: Lumenco.ca
Location: Karachi, Pakistan (Full-time, On-site)

About Lumenco

Lumenco.ca is a dynamic and innovative company specializing in e-commerce/lighting solutions across Canada. We are committed to delivering exceptional quality and service to our customers while fostering a creative and collaborative work environment. As we continue to expand our digital presence, we're looking for talented professionals who share our passion for excellence and innovation.

At Lumenco, we believe in empowering our team members with the tools and opportunities they need to grow professionally while contributing to exciting international campaigns and projects.

About the Role

We are seeking a talented and creative Social Media & Email Campaign Manager to join our team at our Karachi office. This full-time position requires a versatile professional who can expertly manage both email marketing campaigns and social media strategies across multiple platforms.

Key Responsibilities

Email Newsletter Management

  • Design, build, and manage email campaigns using Klaviyo (lists, segments, and campaigns)
  • Create visually compelling email templates and graphics using Canva and Adobe Creative Suite
  • Monitor campaign performance and optimize for engagement and conversions
  • Coordinate project timelines and deliverables using Monday.com

Social Media Campaign Management

  • Develop and execute social media strategies across Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, and TikTok
  • Create engaging visual content including animations, reels, shorts, and video content
  • Utilize AI-powered creation tools to enhance content production
  • Maintain brand consistency across all visual elements and campaigns
  • Analyze social media metrics and adjust strategies accordingly

Required Qualifications

Technical Skills

  • Proven expertise with Klaviyo (list management, segmentation, campaign creation)
  • Proficiency in Canva for design work
  • Strong skills in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.)
  • Experience with Monday.com for project management
  • Meta Business Suite expertise for social media management
  • Demonstrated knowledge of AI-powered content creation tools
  • Video editing and animation skills for creating reels, shorts, and visual content

Platform Knowledge

  • Active understanding of Facebook, X, LinkedIn, Pinterest, and TikTok
  • Experience with social media analytics and reporting
  • Knowledge of branding principles and their application across digital channels

Language Skills

  • Intermediate to Advanced English (required)
  • Basic French knowledge (a nice to have but not mandatory)

What We're Looking For

  • A creative thinker with strong attention to detail
  • Someone who stays current with social media trends and best practices
  • Excellent organizational skills and ability to manage multiple projects
  • Data-driven mindset with ability to analyze and act on performance metrics
  • Strong communication skills and ability to work collaboratively

What We Offer

  • Full-time position with competitive compensation
  • Opportunity to work with international campaigns
  • Creative and collaborative work environment
  • Professional development opportunities
  • Chance to be part of a growing international brand

How to Apply

Please submit your application including:

  • Updated CV/Resume
  • Portfolio showcasing your email campaign designs and social media content
  • Brief cover letter explaining your relevant experience

Job Type: Full-time

Pay: Rs80,000.00 - Rs150,000.00 per month

Work Location: In person

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