Social Media Evangelist

About Fabriplay

Fabriplay is a SaaS platform built to empower bespoke clothing boutiques and fashion designers. From customer measurements and 3D visualizations to order tracking and client engagement, we help boutiques digitize their operations and scale with ease.

We are now looking for a Social Media Evangelist — a storyteller, trend-spotter, and brand builder who can bring Fabriplay’s vision to life across digital platforms.

Role: Social Media Evangelist

As a Social Media Evangelist, you’ll be the voice and face of Fabriplay online. You’ll create engaging, stylish, and educational content that resonates with boutique owners, fashion designers, and industry communities, making Fabriplay a trusted name in fashion-tech.

Key Responsibilities

• Develop and execute Fabriplay’s social media strategy across Instagram, LinkedIn, YouTube, and emerging platforms.
• Create high-quality content (posts, reels, carousels, short videos) showcasing boutique success stories, product benefits, and industry trends.
• Drive community engagement: reply to comments, join fashion-tech conversations, and foster boutique networks.
• Collaborate with product and sales teams to turn customer insights into relatable campaigns.
• Track analytics and optimize campaigns for reach, engagement, and conversions.
• Experiment with influencer collaborations and boutique showcases.

Who You Are

• 2+ years of experience in social media, content creation, or digital marketing.
• Strong storytelling ability with a creative eye for design and fashion.
• Hands-on experience with tools like Canva, Figma, or video editing apps.
• Comfortable being on-camera (optional) to humanize Fabriplay’s story.
• Data-driven: know how to interpret insights and tweak campaigns.
• Passion for fashion, SaaS, or startups is a big plus.

Why Join Fabriplay?

• Shape the digital identity of a fast-growing fashion-tech startup incubated at IIT Madras.
• Freedom to experiment with bold ideas and see direct impact.
• Be part of a passionate team building for the global bespoke clothing industry.

Think you can make Fabriplay go viral among boutiques & designers?
Apply now

Job Type: Full-time

Pay: ₹8,665.80 - ₹25,221.85 per month

Application Question(s):

• What is your biggest achievement in social media engagement from your prior experience?

Work Location: In person