Job Overview
We are seeking a dynamic and creative Social Media & Events Manager to join our team. This role is essential in enhancing our brand presence across various social media platforms and managing engaging events that resonate with our audience. The ideal candidate will have a strong background in digital marketing, content creation, and relationship management, with the ability to analyze data and adjust strategies accordingly.
Responsibilities
- Develop and implement comprehensive social media strategies to increase brand awareness and engagement.
- Create, curate, and manage published content across social platforms, ensuring alignment with brand voice and messaging.
- Conduct SEO keyword research to enhance content visibility and drive traffic to our website.
- Manage public relations efforts, including outreach to influencers and media outlets to promote events and initiatives.
- Organize and execute events, trade shows, pop-ups and promotional events from concept through completion, ensuring all logistical aspects are handled efficiently.
- Collaborate with graphic designers to create visually appealing graphics using Adobe Creative Suite (Photoshop, Illustrator).
- Oversee e-commerce initiatives related to events or promotions, ensuring a seamless customer experience.
- Produce high-quality photography and video content for promotional use across digital platforms.
- Proofread all content for accuracy and adherence to branding guidelines before publication.
Requirements
- Proven experience in social media management and digital marketing strategies.
- Proficiency in tools such as Adobe Photoshop, Adobe Illustrator, Hootsuite, Buffer, Google Analytics, and video editing software.
- Strong understanding of SEO principles, keyword research techniques, and web analytics.
- Excellent graphic design skills with a keen eye for aesthetics that align with branding efforts.
- Exceptional communication skills with the ability to manage relationships effectively across various stakeholders.
- Experience in event planning or management is highly desirable.
- Ability to work collaboratively within a team environment while also being self-motivated.
- Strong speaking and storytelling skills. Represent the brand confidently at events, presentations, and client meetings
- Must be willing to travel for events
Job Type: Full-time
Pay: $18.00 - $30.00 per hour
Expected hours: 40 – 56 per week
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person