Social Media Executive

Job Title: Social Media Executive + Account Executive (Media Planning)

Location: Dubai, UAE
Employment Type: Full-time
Department: Marketing & Media Planning
Looking Female candidates only.
Must be able to read, write, and speak Arabic fluently.

About the Role

We are looking for a dynamic, detail-oriented, and multi-skilled professional who can manage both social media execution and media planning account responsibilities. This dual-role position is ideal for someone who is creative, organized, proactive, and eager to gain hands-on exposure across the full spectrum of digital marketing—from content creation to campaign execution and client coordination.

Key ResponsibilitiesA. Social Media Executive Responsibilities

• Plan, schedule, and publish content across social media platforms including Instagram, Facebook, TikTok, LinkedIn, and YouTube.
• Assist in developing creative ideas for reels, posts, stories, and engagement-driven content.
• Write captions, support copywriting tasks, and maintain consistent brand tone and voice.
• Conduct trend analysis and competitor research to refine content strategies.
• Coordinate with graphic designers and video editors to ensure timely delivery of content.
• Monitor daily engagement including comments, direct messages, mentions, shares, and tags.
• Prepare weekly and monthly social media performance reports with insights and recommendations.
• Support influencer outreach, coordination, and negotiations for campaigns.

B. Account Executive (Media Planning) Responsibilities

• Assist in developing media plans across social, Google, programmatic, and niche digital platforms.
• Support client servicing activities including documentation, presentations, trackers, and follow-ups.
• Collect campaign requirements and briefs and coordinate with internal teams for execution.
• Assist with campaign setup, monitoring, and optimization under the guidance of the media team.
• Compile and analyze campaign performance reports using KPIs such as CPM, CPC, CTR, CPV, and conversions.
• Maintain media calendars, budget trackers, pacing sheets, and internal documentation.
• Conduct audience and competitor research to support campaign planning and strategy.
• Ensure timely and professional communication with clients regarding updates, approvals, and queries.

Requirements

• Strong interest in social media management and digital media planning.
• Basic understanding of Meta Ads and Google Ads, or willingness to learn quickly.
• Good written and verbal communication skills.
• Ability to multitask across creative and operational responsibilities.
• Familiarity with Canva, basic editing tools, and social media scheduling platforms.
• Proficiency in MS Excel/Google Sheets and PowerPoint.
• Highly organized, proactive, and able to manage timelines efficiently.
• Strong team player with the ability to collaborate across creative, media, and client teams.

Preferred Qualifications (Good to Have)

• Degree or coursework in Marketing, Media, Communications, or Business.
• Previous internship or work experience in social media or digital marketing.
• Basic understanding of digital KPIs such as impressions, reach, CTR, conversions, etc.
• Experience managing brand social media pages or personal content creation.

What You’ll Gain

• Hands-on exposure to both content creation and full-funnel media planning.
• Opportunity to work closely with strategists, designers, and media planners.
• Direct involvement in live client accounts and campaign execution.
• Strong foundation in end-to-end digital marketing workflows.
• Potential for long-term growth and continuation based on performance.

Job Types: Full-time, Permanent

Pay: AED3,000.00 - AED4,000.00 per month