About the job
We are looking for a creative Social Media Executive who can design, edit, and publish content for B2B audiences while driving engagement and lead generation. This role requires a strong understanding of professional social media platforms, especially LinkedIn, and the ability to turn business insights into compelling content that resonates with decision-makers.
- Create and edit graphics, videos, and other visual content for social media campaigns targeting B2B audiences.
- Plan, schedule, and publish content across LinkedIn and other professional platforms.
- Support the execution of B2B social campaigns, aligned with marketing and sales objectives.
- Collaborate with marketing, product, and sales teams to translate business messaging into engaging social content.
- Monitor campaign performance and provide insights to optimize content and engagement.
- Stay updated with industry trends, competitor activity, and platform best practices.
- Assist executives and subject-matter experts in building their professional brand online.
- Bachelor’s degree in Marketing, Communications, Design, or related field.
- 1 to 3 years of experience in social media management with B2B focus.
- Strong graphic and video editing skills (Canva, Adobe Creative Suite, Premiere Pro, etc.).
- Understanding of B2B marketing, lead generation, and content strategy.
- Hands-on experience with LinkedIn campaigns and analytics.
- Excellent copywriting skills and ability to simplify complex topics for social audiences.
- Creative, proactive, and data-driven mindset.