Social Media Manager

Position: Digital Marketing Manager

Location: Kolkata
Industry: Weddings | Luxury Events | Talent Management | Travel | Corporate Experiences
Experience Required: 3–5 years
Employment Type: Full-Time, Permanent
Travel: Occasional (for events, shoots, and content creation)

About the Role:

Goodshine Concept Creation Pvt. Ltd. is looking for an experienced and imaginative Digital Marketing Manager to spearhead the digital growth of its multiple verticals:

• Tssifira Weddings & Luxury Events
• GCC Corporate Events
• Tssifira Talent Management
• Tssifira Tours & Travels LLP
• Tssifira Rentals

This role involves strategic planning, hands-on execution, and digital leadership across social media, performance marketing, content production, SEO, and brand communications. The candidate will also manage the online presence and branding of exclusive in-house artists.

Key Responsibilities:Social Media Strategy & Growth

• Develop and execute tailored digital strategies for each vertical and artist profile
• Manage and grow presence across Instagram, Facebook, LinkedIn, YouTube & emerging platforms
• Drive audience engagement, storytelling, and brand recall

Artist & Brand Profile Management

• Curate and grow the digital image of in-house artists and performers
• Plan and execute campaigns for visibility, bookings, and influencer partnerships
• Build pitch decks and media kits in collaboration with the team

Content Calendar & Supervision

• Build and manage monthly content calendars for all brands and talent
• Coordinate and supervise shoots, reels, and digital content creation
• Ensure consistent output in brand voice, design, and quality across platforms

Performance Marketing

• Plan, launch, and optimize paid campaigns via Meta Ads, Google Ads, and YouTube
• Monitor performance, generate reports, and present insights and improvements
• Drive traffic, leads, and visibility through conversion-oriented campaigns

Website, SEO & Blogging

• Oversee website content and updates for weddings, travel, and corporate verticals
• Implement SEO strategies and blog plans for traffic and searchability
• Collaborate with writers and designers to ensure timely publishing

Influencer & PR Collaborations

• Identify and collaborate with influencers, bloggers, stylists, and media houses
• Build and nurture brand relationships to amplify visibility and brand equity

Requirements:

• Bachelor’s degree in Marketing, Mass Communication, or related field
• 3–5 years of proven experience in digital marketing, preferably in events, travel, luxury lifestyle, or entertainment
• Strong knowledge of Meta Business Suite, Google Ads, SEO tools, and analytics platforms
• Proficiency in Canva, Photoshop, or similar creative tools
• Exceptional communication and copywriting skills
• Ability to manage multiple brands and campaigns with creativity and clarity
• Passion for visual storytelling, aesthetics, and luxury experiences

Why Join Us:

• Work with India’s leading events and experiential travel brand
• Get front-row access to celebrity weddings, luxury retreats, and international events
• A high-growth environment where ideas are heard and innovation is rewarded
• Diverse projects spanning weddings, artist management, content shoots, and global experiences

Job Types: Full-time, Permanent, Fresher

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person