Social Media Manager

Key Responsibilities:

• Strategy & Planning: Develop and manage a cross-platform social media strategy (e.g., LinkedIn, Twitter, Instagram), defining KPIs and identifying target audiences.
• Content Management: Create, curate, and schedule engaging content (insights, news, educational resources) via a content calendar, ensuring tailoring for each platform.
• Community & Engagement: Monitor and actively engage with the online community, responding to comments and messages while moderating discussions professionally.
• Regulatory Compliance: Crucially, ensure all content and communication strictly adhere to financial industry regulations (e.g., SEBI/AMFI guidelines, disclaimers, no promises of specific returns).
• Performance & Analytics: Track, analyze, and report on social media performance and campaign effectiveness to key stakeholders, using data to optimize future efforts.
• Brand & Voice: Maintain a consistent, credible, and trustworthy brand voice, tone, and visual identity across all online channels.
• Paid Campaigns: Plan, execute, and manage paid social media advertising campaigns to drive brand awareness and lead generation, managing budgets and optimizing ROI.
• Collaboration: Partner closely with Marketing, HR, and Operations departments for a cohesive and compliant online presence.

Job Type: Full-time

Pay: ₹360,000.00 - ₹600,000.00 per year

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Ability to commute/relocate:

• Wanowrie, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Experience:

• Social media marketing: 3 years (Required)

Location:

• Wanowrie, Pune, Maharashtra (Required)

Work Location: In person