Social Media Manager

Strategy Develop and execute a comprehensive social media strategy aligned with brand and business goals. Create monthly content calendars, campaign plans, and platform-specific strategies (LinkedIn, Instagram, TikTok, X, Facebook, YouTube, etc.). Conduct competitor analysis and trend research to identify new opportunities for audience growth. Content Creation & Management Oversee creation of engaging multimedia content (posts, reels, videos, stories, carousels). Collaborate with designers, videographers, and copywriters to produce visually appealing and authentic content. Ensure brand consistency in tone, visuals, and messaging across all platforms. Analytics & Reporting Monitor performance metrics, audience insights, and engagement data. Prepare weekly and monthly performance reports, providing actionable insights and recommendations. Optimize posting schedules and content performance through A/B testing and analytics tools. Community Engagement & Growth Build and manage online communities. Partner with influencers, agencies, and brands to amplify reach. Coordinate paid campaigns and collaborations to maximize visibility.