Social Media Manager

Job Title: Social Media Manager

Location: Lucknow Job Type: Full-time Experience Level: 1–3 Years

Job Summary

We are looking for a creative and data-driven Social Media Manager to grow our presence on platforms like Instagram, LinkedIn, YouTube, and Facebook. You will be responsible for creating engaging content (especially Reels/Shorts), managing our community, and analyzing performance metrics to increase brand awareness.

Key Responsibilities

• Content Strategy: Develop and execute a social media calendar that aligns with company goals and current trends.
• Content Creation: Plan, shoot, and edit high-quality content, including Reels, static posts, stories, and basic graphics.
• Community Management: Engage with followers, respond to comments/DMs promptly, and build a loyal community.
• Copywriting: Write compelling captions in [Language, e.g., Hindi and English] that drive engagement.
• Analytics: Track key performance indicators (KPIs) like reach, engagement, and follower growth. Provide weekly/monthly reports.
• Trend Watching: Stay updated with the latest social media trends, audio, and algorithm changes to keep our content fresh.

Requirements & Qualifications

• Experience: Proven work experience as a Social Media Manager or Content Creator.
• Portfolio: Must provide links to past work or a portfolio (specifically showing video content/Reels).
• Platform Mastery: Deep understanding of Instagram (Reels algorithms), LinkedIn, YouTube, and Facebook.
• Editing Skills: Proficiency in mobile video editing apps (VN, CapCut, InShot) or desktop software (Premiere Pro) is a plus.
• Graphic Design: Basic knowledge of Canva or Photoshop for creating thumbnails and posts.
• Communication: Strong verbal and written communication skills in [Language].

Nice-to-Have Skills

• Experience in the [Insert Industry, e.g., News/Media/Fashion] sector.
• Knowledge of SEO and hashtag strategies.
• Experience running paid social media ads (Meta Ads).

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person