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Job Description:Stander, Inc is an innovative brand that produces unique mobility aids which are sold around the world. We are striving to disrupt our industry. We have experienced high growth through our online channels, and we are looking for a motivated Lead Generation Marketing Specialist to join our team to help us expand our digital footprint. The ideal candidate will be adept at generating leads through a variety of channels, including email marketing, PPC, SEO, and social media campaigns. They will be responsible for creating compelling offers, optimizing our website for conversions, and coordinating efforts with our design and development teams to maximize marketing effectiveness.Key Responsibilities:· Lead Generation: Develop and implement strategies to generate leads via email marketing, PPC campaigns, SEO, and social media. We are looking to generate leads from consumers and for our B2B efforts.· Coordination: Work closely with leadership and internal teams to ensure cohesive and effective marketing campaigns.· Analytics: Monitor and report on the performance of all lead generation activities and adjust strategies as needed.· Market Research: Conduct market research to identify new opportunities and stay up to date with industry trends and best practices.· Customer Journey Mapping: Understand and map out customer journeys to enhance lead nurturing and conversion processes.Qualifications:· Technical Experience: 2-3 years (or more) of experience working in a marketing or lead generation agency.· Industry Knowledge: Experience marketing to B2B professional services and consumers· Technical Skills: Proficiency in email marketing tools, PPC platforms, SEO best practices, and social media marketing.· Analytical Skills: Strong analytical skills with the ability to interpret data and generate actionable insights.· Project Management: Excellent project management skills with the ability to coordinate multiple initiatives and work collaboratively with a cross-functional team.· Communication: Exceptional written and verbal communication skills.· Creativity: Ability to create compelling and engaging marketing offers.· Adaptability: Ability to quickly adapt to new tools, platforms, and methodologies in the fast-evolving marketing landscape.Benefits can include:· Competitive salary, benefits, and performance bonus· Opportunity to work with a dynamic and creative team· 401(k) matching· Health Insurance + Dental & Vision· PTO· Opportunity to make direct contributions to the overall success and growth to the company.If you are a strategic thinker with a passion for lead generation and a track record of success in driving measurable results, we would love to hear from you. Apply today to join our innovative team and help us take our marketing efforts to the next level.Job Type: Full-time
Pay: 45-65k + Based on experience
Expected hours: Mon-Friday 40+ per week Job Type: Full-timeBenefits:
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Work Location: In person
Job Type: Full-time
Pay: $45,000.00 - $65,000.00 per year
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Work Location: In person
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