Social Media Manager and Content Creator

Job Overview
Are you a creative powerhouse with a passion for storytelling through social media? As a Social Media Manager and Content Creator, you will be at the forefront of our digital presence, driving engagement and building relationships with our audience. You’ll harness your expertise in social media marketing, graphic design, and content creation to craft compelling narratives that resonate with our brand’s voice. Join us in shaping our online community and elevating our brand’s visibility!

What you’ll do

• Develop and execute innovative social media strategies across multiple platforms to enhance brand awareness and engagement.
• Create captivating content including graphics, videos, and written posts that align with marketing goals and audience interests.
• Utilize tools like Hootsuite and Buffer to schedule posts, monitor performance, and engage with our community through social listening.
• Analyze web analytics using Google Analytics to track campaign performance and optimize future content based on data-driven insights.
• Collaborate with cross-functional teams to ensure cohesive branding and messaging across all digital touchpoints.
• Manage paid advertising campaigns on platforms such as Facebook Advertising to drive traffic and conversions.
• Conduct keyword research to enhance SEO strategies for organic reach and visibility.
• Stay updated on industry trends, emerging technologies, and best practices in digital marketing to keep our strategies fresh and effective.

Basic qualifications

• Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator) for graphic design needs.
• Excellent writing skills with a keen eye for proofreading to ensure high-quality content delivery.

Preferred qualifications

• Experience in public relations or e-commerce marketing is a plus.
• Familiarity with video editing software for creating engaging multimedia content.
• Proven ability to manage relationships effectively within a team environment.

Why you’ll love it here
We’re dedicated to fostering an environment where creativity thrives! Our team is passionate about collaboration and innovation, ensuring that every voice is heard and valued.

Our benefits include:

• Opportunities for professional development and growth within the organization.
• A vibrant workplace culture that encourages creativity and teamwork.
• Resources supporting your physical and mental well-being. Join us on this exciting journey as we redefine how we connect with our audience through dynamic social media engagement!

Job Type: Full-time

Pay: $55,000.00 - $60,000.00 per year

Application Question(s):

• Are you comfortable on camera?

Ability to Commute:

• New Brunswick, NJ 08901 (Required)

Work Location: In person