<Overview>
Ignite your passion for digital storytelling and content creation as a Content Marketing Associate! In this dynamic role, you will be at the forefront of developing compelling content strategies that elevate brand visibility and engagement across multiple platforms. Your creativity and technical expertise will drive impactful campaigns, blending innovative content with data-driven insights to reach diverse audiences. Join us to craft engaging narratives, optimize digital presence, and contribute to the growth of a vibrant marketing team dedicated to excellence and innovation.
<Duties>
- Develop and implement comprehensive content strategies aligned with marketing goals and brand voice.
- Create, edit, and optimize a variety of content formats including blog posts, white papers, social media posts, videos, and email campaigns.
- Manage content across multiple channels using content management systems such as WordPress and other digital platforms.
- Conduct keyword research and SEO best practices to improve organic search rankings and increase website traffic.
- Design visually appealing graphics and multimedia assets using Adobe Creative Suite tools like Photoshop and videography/editing software.
- Collaborate with cross-functional teams to ensure consistent messaging across social media marketing, email marketing, and e-commerce initiatives.
- Analyze campaign performance using Google Analytics and marketing automation tools to refine strategies and maximize ROI.
- Maintain a content calendar, monitor social media engagement, and manage online reputation through active social media management.
<Skills>
- Strong knowledge of SEO techniques, keyword research, and content optimization strategies.
- Proficiency in Adobe Photoshop, Adobe Creative Suite (including Illustrator), and video editing tools for multimedia content creation.
- Experience with WordPress, HTML, CSS, and other content management systems for website updates and maintenance.
- Excellent copywriting, editing, and storytelling skills tailored for diverse audiences.
- Familiarity with social media management platforms like Hootsuite or Buffer for scheduling and analytics.
- Ability to analyze data from Google Analytics to measure campaign success and inform future initiatives.
- Knowledge of content strategy development, videography, photography, and graphic design is highly desirable.
- Experience with marketing automation tools to streamline campaigns and nurture leads effectively. Join us as a Content Marketing Associate to leverage your creative talents in a fast-paced environment where innovation meets strategy! Your expertise will help shape compelling narratives that resonate globally while advancing your career in digital marketing excellence.
Job Type: Part-time
Pay: $25.00 - $30.00 per hour
Expected hours: 20 – 30 per week
Benefits:
- Employee discount
- Flexible schedule
- Paid time off
- Professional development assistance
- Referral program
Work Location: Hybrid remote in St. Louis, MO 63130