Social Media Manager / Executive

We are looking for a creative, hands on, and proactive Social Media Manager / Executive to manage the day to day social media presence of two F&B brands - Café de Palma and Fuoco.

This role focuses on content execution, community engagement, and on site shooting, working closely with the Marketing Manager to bring the brands' visual identity, tone of voice, and campaigns to life.

Responsibilities

• Manage Instagram and TikTok accounts for Café de Palma and Fuoco in line with brand strategies and guidelines.


• Create social media content calendars for posts and stories (Instagram & TikTok).


• Create and publish posts, reels, and stories.


• Shoot and edit short form photo and video content (Reels, Stories, TikTok).


• Maintain a consistent visual style and tone of voice across platforms.


• Execute content plans and campaign briefs provided by the Marketing Manager.

On Site Content Creation

• Regularly visit venues to capture food, drinks, atmosphere, team, and guests.


• Support launches, promotions, and events with timely content.


• Organize photo and video shoots with photographers and videographers.


• Assist in sourcing models or talents for shoots when required.

Community & Engagement

• Respond to comments and direct messages.


• Monitor mentions, repost UGC, and actively engage with the community.


• Support collaborations with content creators and influencers.

Performance & Support

• Track basic performance metrics and prepare monthly reports.


• Share insights and suggestions for content and performance improvement.


• Support campaign execution and broader brand initiatives.

Requirements

• 3+ years of experience in social media management (F&B or hospitality is a strong plus).


• Strong portfolio is mandatory (applications without a portfolio will not be considered), with proven ability to demonstrate social media growth and content performance.


• Strong sense of aesthetics and visual storytelling.


• Graphic design skills for creating posts and stories.


• Confident iPhone photo & video shooting skills.


• Basic video editing skills (Reels, Stories, TikTok).


• Solid understanding of Instagram and TikTok trends and formats.


• Ability to work in a fast paced, in house environment.


• Fluent English (C1 or higher), Russian speaking is a plus.


• Based in Dubai.


• UAE driving license is a plus.

What we offer

• In house role (hybrid) with two growing and well established F&B brands.


• Creative freedom within clear brand guidelines.


• Direct collaboration with the Marketing Manager.


• Dynamic, friendly team and vibrant working environment.

Please submit your updated CV and cover letter to , using "Social Media Manager/Executive" as the subject line.