Social Media Manager (Part Time)

Overview

We are seeking a highly creative, platform-native, and results-driven part-time Social Media Manager to help aggressively grow our presence across Instagram and TikTok. This is not a generic “social media coordinator” role. We are looking for someone who deeply understands short-form content, audience psychology, hooks, retention, engagement, and how to grow modern social accounts organically from zero.

The ideal candidate is obsessed with social media, understands what makes content travel, and can turn raw footage, trends, and ideas into consistent high-performing content. The brand operates in the wellness / longevity / performance health space, and the founder is comfortable being on camera, so experience filming and directing personality-driven content is a major plus.

Responsibilities:

Develop and execute social media growth strategies across Instagram, TikTok, YouTube Shorts, Reddit, Facebook, LinkedIn, and other relevant platforms.
Produce, edit, and publish engaging short-form content tailored for Reels, TikTok, and Shorts.
Assist with filming founder-led and creator-style content.
Create platform-native hooks, captions, content concepts, and engagement strategies.
Manage posting cadence and maintain content calendars across multiple platforms.
Monitor social media channels for trends, conversations, viral formats, and engagement opportunities.
Actively manage community engagement including comments, DMs, and audience interaction.
Analyze content performance metrics and iterate quickly based on results and platform behavior.
Collaborate with creative teams to execute content ideas aligned with the brand’s voice and growth goals.
Stay current on emerging social trends, editing styles, platform changes, and content formats.
Help shape and evolve the online personality and voice of the brand.

Skills

Strong understanding of Instagram Reels, TikTok, YouTube Shorts, and short-form content strategy.
Experience growing social accounts organically and understanding platform-native content behavior.
Strong video editing skills and familiarity with creator-style editing formats.
Comfortable filming, directing, and producing social-first content.
Understanding of hooks, watch time, retention, pacing, and audience engagement.
Experience using social media management and analytics tools such as Later, Hootsuite, Buffer, and native platform insights.
Strong photography and videography skills for original content creation.
Ability to analyze performance data and optimize content strategy based on results.
Understanding of wellness, lifestyle, performance health, or creator-driven brands is a plus.
Ability to move quickly, adapt to trends, and execute consistently in a fast-moving environment.

REQUIRED WITH APPLICATION

Please include:

• Links to accounts you personally helped grow
• Follower count before vs after your involvement
• 3–5 top-performing posts/reels you personally created
• Brief explanation of your exact role across strategy, filming, editing, posting, and community management
• Any examples where social content directly impacted growth, engagement, leads, sales, or customer acquisition

Applications without measurable proof of social growth or work examples will not be considered.

Job Type: Part-time

Pay: $2,000.00 - $4,000.00 per month

Benefits:

• Employee discount
• Flexible schedule

Work Location: Hybrid remote in Los Angeles, CA 90024