Social Media Marketer

About the Role:

We’re looking for a creative storyteller who lives and breathes digital media. As our Social Media Manager & Content Creator, you’ll be the driving force behind our online presence — crafting content that connects, engages, and builds community. You’ll turn ideas into impactful visuals, reels, and campaigns that define our brand voice and fuel our digital growth.

Key Responsibilities:

1. Strategy & Planning

• Develop and execute a strong social media strategy aligned with brand goals.
• Create monthly content calendars with creative directions and campaign ideas.
• Analyze market trends, audience insights, and competitor activity to evolve strategy.

2. Content Creation

• Conceptualize, script, and produce engaging photo, video, and reel content.
• Write sharp, platform-optimized captions, copy, and hooks for posts.
• Collaborate with photographers, videographers, and designers to ensure visual consistency.
• Capture real-time brand moments, BTS, and trending formats.

3. Community Management

• Engage with followers, respond to comments & DMs, and build brand advocacy.
• Manage influencer and collaborator relationships.
• Monitor brand mentions, feedback, and trends to maintain a positive brand image.

4. Performance & Growth

• Track and report on content performance, engagement, and reach metrics.
• Optimize campaigns using insights and analytics.
• Experiment with paid and organic strategies to boost reach and conversion.

Requirements:

• Proven 2 to 4 years experience managing social media accounts for brands or agencies.
• Excellent storytelling, copywriting, and visual communication skills.
• Proficiency in content tools (Canva, CapCut, Adobe Suite, etc.).
• Understanding of social media trends, algorithms, and analytics.
• Ability to shoot and edit short-form videos (reels, TikToks, stories).
• Strong sense of design aesthetics and brand tone.
• Self-motivated, detail-oriented, and able to meet deadlines in a fast-paced environment.

Nice-to-Haves:

• Experience in lifestyle, F&B, or hospitality brands.
• Photography or videography background.
• Basic knowledge of ad management (Meta Business Suite / TikTok Ads).
• Creative direction or campaign ideation experience.

What We Offer:

• A creative and collaborative work environment.
• Space to experiment, innovate, and shape the brand’s visual identity.
• Competitive salary with growth opportunities.
• Access to industry events and a team that values creativity over conformity.

Job Type: Full-time

Pay: Rs50,000.00 - Rs125,000.00 per month

Work Location: In person