Social Media Marketing

We are looking for a creative and performance-driven Social Media Marketing & Ads Specialist to manage social media accounts for multiple clients across different industries.

Key Responsibilities

• Social Media Management
• Plan and execute monthly social media content strategies
• Manage daily posting, captions, hashtags, and scheduling
• Ensure content aligns with each brand’s tone, voice, and goals
• Coordinate with designers and video editors for high-quality creatives
• Monitor engagement, respond to comments/messages where required
• Plan, launch, and optimize Meta (Facebook & Instagram) ad campaigns
• Set up targeting, budgets, creatives, and ad copies
• Optimize campaigns for leads, sales, or brand awareness
• Analyze performance metrics (CPL, ROAS, CTR, conversions)
• Scale winning campaigns and pause underperforming ones

Requirements

• Proven experience in social media marketing and Meta ads management
• Strong understanding of branding and content strategy
• Experience managing multiple client accounts
• Knowledge of ad optimization
• Ability to analyze data and make performance-driven decisions
• Strong communication and time management skills

Timing

Mon-Sat 10 am to 6 pm

Location

Building 645, 1st floor Iqbal Avenue Ph-II Airlines Society Lahore, Near UCP

Job Type: Full-time

Pay: Rs40,000.00 - Rs50,000.00 per month

Application Question(s):

• If you understand this job role please type "Purple Panda" in the answer

Education:

• Bachelor's (Required)

Experience:

• digital marketing: 1 year (Required)

Location:

• Lahore (Required)

Work Location: In person