Social Media Marketing & Creative Manager

SUMMARY OF POSITION:

The Social Media Manager owns the social strategy creative vision, and execution of Quay’s social channels. This role is responsible for shaping how the brand looks, feels, and tells stories across platforms, balancing emotional storytelling, cultural relevance, and social engagement.

As part of the Brand Marketing team, this role works closely with Influencer, PR, Events, and Creative to translate brand campaigns, cultural moments, and product launches into compelling, platform-native storytelling. The Social Media Manager ensures Quay’s social presence is visually strong, emotionally resonant, and aligned with brand priorities while supporting broader awareness and demand.

PRINCIPLE ACCOUNTABILITIES:

• Own social strategy, content planning, and calendar management ensuring channels support brand campaigns, launches, and seasonal priorities while balancing emotional storytelling, engagement, and demand generation (20%, Primary Responsibility)
• Lead social art direction and creative execution—concepting and producing social-first content that reflects Quay’s visual identity, tone, and cultural point of view (20%, Primary Responsibility)
• Manage publishing, day-to-day channel operations, and community engagement—ensuring consistent posting, strong brand voice, and timely responses across platforms (15%, Primary Responsibility)
• Partner with Influencer, PR, Events, and Creative teams to amplify launches, partnerships, and brand moments across social channels (15%, Collaborative)
• Track performance and optimize content—monitoring engagement, reach, and content trends to inform creative decisions and improve effectiveness over time (10%, Primary Responsibility)
• Capture and create content in real time at shoots, events, retail moments, and activations to ensure social storytelling reflects the brand in motion (10%, Collaborative)
• Maintain a strong pulse on platforms, trends, and cultural moments, identifying opportunities for timely or reactive content and new formats (10%, Primary Responsibility)
  
  
  

Budget Owner: N

Fiscal Accountabilities: n/a

Key Working Relationships:

• Partner cross-functionally with Creative, Influencer, PR, Digital, Retail, and E-commerce teams to integrate influencer efforts into broader marketing initiatives
  
  
  

Required Skills & Experience:

• 5-7 years of experience in Public Relations, Marketing, Retail, or related field
• Exceptional interpersonal, verbal, and written communications skills
• Extremely proficient in all social media platforms and Microsoft Office (Outlook, PowerPoint, Excel, Word)
• Extensive understanding of the brand positioning, values, and consumer
• Must have a passion for fashion, social media and influencer marketing and keep a pulse on market trends, current events, and industry news.
• Meticulous diligence, resourceful, with a can-do attitude and willingness to be hands on
• Bachelor’s degree in communications, Marketing, or related field preferrable
  
  
  

Travel Requirements:

(Please itemize using bullet points, to include percentage of travel required, where applicable.)

• 5-10% travel to assist with events, as needed.
  
  
  

Physical Requirements:

• Must be able to perform essential functions (with or without accommodation) without posing a "direct threat" to the health and safety to self or others.
  
  
  

The Company reserves the right to alter, change, abolish and even combine jobs depending upon changing conditions.