Social Media Marketing Intern

About Us

Bumfy is a fast-growing sustainable babycare brand creating high-performance reusable diapers for modern parents. We are looking for a Social Media & Influencer Marketing Manager who can craft powerful stories, manage influencer collaborations, and build engaging digital content that connects with parents.

Key Responsibilities

Influencer Marketing

• Research, identify, and approach relevant influencers for collaborations.
• Send proposals, finalize terms, and manage influencer partnerships.
• Handle product dispatches to influencers and track each influencer’s order/shipment status.
• Ensure influencers share raw footage on time for brand use.
• Maintain an updated tracker of all collaborations, deadlines, and deliverables.

Content Creation & Storytelling

• Write scripts and creative briefs that communicate Bumfy’s brand story in an emotional, authentic way.
• Use raw influencer content to craft impactful narratives.
• Create AI voiceovers to bring stories to life.
• Perform basic video editing (cutting, trimming, adding captions, transitions) to ensure content is brand-ready.
• Focus on building storytelling-led reels, ads, and shorts that emotionally resonate with parents.

Social Media Management

• Plan, schedule, and publish posts across platforms (Instagram, Facebook, YouTube, etc.).
• Track content performance, generate reports, and optimize strategies.
• Stay updated with social trends, especially in parenting and lifestyle niches.
• Engage with followers via comments, DMs, and interactive content.

Requirements

• Strong storytelling and scriptwriting skills (non-negotiable).
• Basic video editing proficiency (comfortable with tools like CapCut, VN, InShot, or Premiere Pro basics).
• Experience in influencer outreach and campaign management.
• Excellent communication, coordination, and negotiation skills.
• Familiarity with AI tools for voiceovers and automation (advantage).
• Organized, detail-oriented, and able to manage multiple collaborations.
• Passion for sustainability, parenting, or lifestyle branding is a plus.

What We Offer

• A chance to shape the brand voice of a growing startup.
• Creative freedom to experiment with content and formats.
• A supportive team that values storytelling and innovation.
• Growth opportunities in influencer marketing and brand building.

Job Types: Full-time, Internship

Pay: ₹4,500.00 - ₹7,000.00 per month

Benefits:

• Work from home

Application Question(s):

• Do you know how to use Excel or Google Sheets for basic tracking?
• How would you rate your messaging & communication skills (1–10)?
• Are you comfortable contacting influencers and following up with them professionally?
• Are you a fast learner when it comes to using new tools (like AI apps, video editing apps, etc.)?
• We are looking for people who are committed and eager to grow. Can you share one example of how you improved your skills recently?
• This role needs consistency — are you ready to commit 3–6 months with us seriously, without frequent breaks?

Work Location: Remote