Social Media Marketing Specialist

Are you a creative storyteller with a passion for digital engagement and brand growth? Yes Corporate is looking for a dynamic Social Media Manager to oversee and elevate the online presence of multiple brands under our portfolio.

Overview
We are seeking an energetic and innovative Social Media Marketing Specialist to elevate our brand presence across digital platforms. In this dynamic role, you will craft compelling content, develop engaging campaigns, and analyze performance metrics to connect with our target audience effectively. Your creativity and strategic mindset will drive brand awareness, foster community engagement, and support our overall marketing objectives. Join us to make a meaningful impact through vibrant social media storytelling and digital marketing expertise!

Duties

• Develop and implement comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create captivating content including graphics, videos, photography, and written posts using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to enhance visual storytelling.
• Manage daily social media activities using scheduling tools such as Hootsuite and Buffer to ensure consistent posting schedules.
• Monitor social listening channels to gauge brand sentiment, identify trends, and respond promptly to customer inquiries or feedback.
• Execute targeted advertising campaigns on platforms like Facebook Advertising to increase reach and engagement while optimizing ad performance through data analysis with Google Analytics and web analytics tools.
• Collaborate with public relations teams to maintain positive brand image and manage relationship management initiatives with influencers, partners, and community stakeholders.
• Conduct keyword research and SEO best practices to improve content visibility in search engine results.
• Proofread all content for accuracy, clarity, and brand consistency before publishing.
• Track campaign performance metrics regularly, prepare reports on social media marketing effectiveness, and recommend improvements based on data insights.

Experience

• Proven experience in social media marketing or digital marketing roles with a strong portfolio of successful campaigns.
• Proficiency in graphic design software such as Adobe Photoshop and Adobe Illustrator; experience with video editing is a plus.
• Familiarity with social media management tools including Hootsuite and Buffer for scheduling and analytics purposes.
• Knowledge of SEO strategies, keyword research techniques, web analytics (Google Analytics), and social listening tools.
• Hands-on experience managing paid advertising campaigns on Facebook or other social platforms.
• Strong understanding of branding principles, content creation processes, and public relations strategies.
• Ability to analyze data effectively to inform decision-making and optimize campaign performance.
• Excellent proofreading skills with attention to detail in all written content. Join us as a Social Media Marketing Specialist if you’re passionate about crafting engaging digital narratives that resonate globally! Bring your creativity, strategic thinking, and enthusiasm for digital marketing to help us build vibrant online communities while advancing your career in a fast-paced environment!

Pay: From $24.05 per hour

Work Location: Hybrid remote in Kansas City, KS 66104