Social Media Specialist

Description:

Location

We provide a hybrid work schedule, allowing employees to work from home on some days and be present in the office on others. Office Address: 500 Washington Ave S, Minneapolis, MN 55415, Suite 1000

Company Overview

If you’re looking for a collaborative, growth-focused environment to flex your digital marketing muscle, Rocket55 is a perfect fit. Rocket55 has been a full-service digital marketing agency for 15 years, no small feat in an industry that changes and evolves daily. Keeping up with the technological innovations and market trends in our industry makes every day working here an adventure. We’re looking for fellow hard-working digital enthusiasts who are eager to drive results for our clients, thrive in a diverse and dynamic workplace, and add to a culture of curiosity, innovation, and awesomeness.

Join our energetic, success-driven team and be part of a company that values relentless pursuit of results, curiosity, collaboration, and adaptability. If you are driven by excellence and hungry for success, we want to hear from you!

Job Summary

Rocket55 is on the lookout for a dynamic Social Media Specialist with a knack for digital storytelling and a passion for community engagement. This role requires the successful candidate to manage and enhance the social media presence of our clients across multiple platforms. You will be responsible for creating engaging content, scheduling posts, analyzing social media trends and interacting with online communities to foster growth and enhance brand loyalty.

Responsibilities

• Create visually appealing and effective social media content, including text, images, and basic video content. Ability to film content of yourself is required.
• Schedule and manage content across various social platforms, ensuring a consistent and strategic brand presence and manually post time-sensitive content as required, ensuring timely participation in relevant social trends and conversations.
• Engage with online communities by responding to comments, participating in discussions, and fostering a positive environment to increase follower base and engagement.
• Continuously research and implement the latest social media trends and technologies to maintain and expand social media strategy.
• Analyze performance data from social media platforms to refine tactics and improve campaign effectiveness.
• Collaborate closely with other departments to ensure a cohesive and integrated marketing approach.
• Provide strategic direction for clients when appropriate.
  

Requirements:

Required Experience, Skills, and Qualifications

• A degree in Marketing, Advertising, Communications or a related field.
• 1–3 years of experience in social media management, preferably within an agency setting.
• Proficiency in major social media platforms like Instagram, Facebook, LinkedIn and TikTok.
• Excellent organizational and time management skills, allowing for the management of multiple social media accounts across different platforms and multiple projects simultaneously.
Sharp attention to detail is crucial, with the ability to work efficiently and effectively.

Preferred Qualifications

• Experience with influencer marketing and community management.
• Advanced knowledge of social media trends and best practices.
• Understanding of social media scheduling tools such as Sprout Social or HootSuite.
• Analytical mindset with the ability to interpret social media data to drive decisions.
• Experience in graphic design and familiarity with design tools such as Canva.

Salary Range

$55,000 – $65,000, depending on experience and qualifications.

Total Compensation Package

This position offers full-time employment along with a comprehensive benefits package that includes:

• Complimentary parking
• Health, dental and vision insurance
• 401(k) with matching contributions from the Company
• Life insurance and Accidental Death & Dismemberment (AD&D) coverage
• Company-provided Short Term Disability insurance
• Long Term Disability coverage
• Paid Time Off
• Holiday pay, including Floating Holiday
• Flexible work schedules

Commitment to Inclusion

Rocket55 is an equal opportunity employer and is dedicated to creating an inclusive work environment void of harassment and discrimination. Our goal at Rocket55 is to cultivate a culture where each team member feels appreciated, empowered, and motivated to pursue both personal and collective objectives. This commitment entails ensuring opportunity and accessibility for individuals of all backgrounds, including but not limited to race, ethnicity, age, marital status, gender, sexual orientation, gender identity, gender expression, religion, national origin, disabilities, political affiliation, and socioeconomic status.

Note: This job description is intended to provide a general overview of the position and does not encompass all responsibilities and qualifications that may be required. The role may evolve based on the needs of the company.