Social Media Specialist

Social Media Executive

Location: Remote / Overseas
Employment Type: Full-time
Experience Required: 2–4 Years
Platforms: Instagram | TikTok | LinkedIn | Facebook

About the Group

We are a Dubai & USA–based business group operating across:

• E-commerce & Trading (HZK)
• Retail & Services (Golden Gulf Hair Salon)
• Education (Knowledge House Global)
• Financial Services (Elite X)

We are expanding our digital presence, lead generation, and brand authority across platforms and are hiring a business-minded Social Media Executive.

Role Summary

We are looking for a Social Media Executive who can plan, publish, analyze, and improve content performance, with a clear focus on growth, engagement, and lead generation — not just posting.

Key Responsibilities

Content Planning & Publishing

• Create monthly content calendars for all brands
• Decide:
• Content themes
• Posting frequency
• Platform-wise strategy (Instagram / TikTok / LinkedIn)
• Ensure consistent brand tone, colors & messaging
• Drive Google Review growth with the team

Team Coordination

• Assign and manage daily tasks for:
• Videographer (Reels, shoots, edits)
• Graphic Designer (posts, stories, banners)
• Review and approve:
• Captions
• Hashtags
• Final creatives before posting

Analytics, Reports & KPIs (Weekly / Monthly)

• Track and report:
• Reach
• Engagement
• Follower growth
• Leads generated
• Traffic sent to sales / e-commerce
• Submit weekly & monthly reports to CEO including:
• What worked
• What failed
• What to improve next

Campaigns & Growth Experiments

• Plan and execute:
• Giveaways
• Offers & promotions
• Reel format testing
• Suggest growth ideas focused on ROI, not vanity metrics
• Recommend:
• Paid boost ideas
• Influencer collaboration opportunities

Lead Handling & Routing

• Monitor:
• DMs
• Comments
• Inquiries
• Route leads to:
• WhatsApp
• Telecaller
• Sales / E-commerce teams
• Maintain a lead log (source, platform, business)

Collaboration with E-commerce (Dotted Line)

• Support:
• Product launches
• Offers & discounts
• Campaign timing
• Product reels & traffic-driving posts
• Align content with sales & conversion goals

Requirements

• 2–4 years experience in social media management
• Strong understanding of:
• Instagram, TikTok, Facebook & LinkedIn
• Content performance & analytics
• Business-minded & ownership-driven
• Comfortable managing creatives & teams
• Strong reporting & communication skills
• Ability to work independently (remote setup)

Compensation

• Competitive salary (based on experience)
• Long-term role with growth responsibility

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How to Apply

Please share:

• CV
• Social media accounts managed
• Growth results achieved (numbers preferred)

Important Note

This role is results-driven.
We value leads, growth, engagement, and learning from data — not just posting content.

Job Type: Full-time

Pay: AED1,000.00 - AED2,000.00 per month