We are seeking a creative, data-driven Social Media Specialist & Google Ads Expert to manage our online presence, grow our audience, and drive measurable results across digital platforms. The ideal candidate has a strong understanding of social media trends, paid advertising strategies, and performance analytics.
Key Responsibilities
- Develop and execute social media strategies across platforms (Facebook, Instagram, TikTok, LinkedIn, etc.)
- Plan, build, and optimize Google Ads campaigns (Search, Display, Performance Max, YouTube).
- Monitor daily performance and adjust campaigns to improve ROI and reduce CPA.
- Create engaging content, captions, and branded messaging for social channels.
- Analyze campaign results and deliver clear, actionable performance reports.
- Conduct keyword research, audience targeting, and competitor analysis.
- Collaborate with design and marketing teams to ensure consistent brand identity.
- Stay updated on platform algorithms, trends, and best practices.
Requirements
- Proven experience in social media management and Google Ads (3+ years preferred).
- Strong understanding of digital marketing, analytics, and audience segmentation.
- Proficiency with Meta Business Suite, Google Ads Manager, Google Analytics, and scheduling tools.
- Excellent writing, communication, and storytelling skills.
- Ability to multitask, manage deadlines, and work both independently and collaboratively.
- Google Ads certification (a plus).
Preferred Skills
- Experience with TikTok Ads, LinkedIn Ads, or YouTube campaigns.
- Basic graphic design skills (Canva, Adobe Suite).
- Knowledge of SEO/SEM fundamentals.
What We Offer
- Competitive compensation
- Growth and training opportunities
- Flexible working environment
- Chance to work on innovative campaigns with a dynamic team
Job Types: Full-time, Permanent
Pay: AED3,500.00 - AED5,000.00 per month