Social Media Strategy & Branding Executive

Job Title:
Social Media Strategy & Branding Executive – E-Commerce (Zoho / Shopify)

Department: Marketing / E-Commerce

About Us

We are a fast-growing e-commerce company dedicated to delivering exceptional products and customer experiences. We’re looking for a creative, data-driven Social Media Executive to elevate our brand presence, lead engagement strategies, and align our digital voice with our company’s mission and values.

Key Responsibilities

• Develop and execute social media strategies that drive brand awareness, engagement, and conversions.
• Create and manage contest and campaign strategies to grow and retain followers.
• Craft and position content aligned with brand identity, tone of voice, and target audience.
• Monitor social and cultural trends to ensure the brand’s voice reflects current conversations authentically.
• Manage daily posting, scheduling, and engagement across platforms (Instagram, Facebook, LinkedIn, TikTok).
• Analyze performance metrics and prepare weekly/monthly reports using Zoho Social or similar tools.
• Collaborate with marketing, design, and e-commerce teams to create unified campaigns that drive traffic and sales.
• Manage and optimize Shopify store content, product listings, and promotions.
• Use Zoho CRM and Marketing tools to track leads, campaigns, and customer engagement.

Qualifications & Skills

• 2–4 years of experience in social media management, preferably within e-commerce.
• Strong understanding of brand positioning, content strategy, and audience engagement.
• Experience with Zoho (CRM, Social, Campaigns) and Shopify is required.
• Excellent writing, communication, and storytelling skills.
• Up-to-date knowledge of social media algorithms, trends, and analytics.
• Creative mindset with strong visual and copywriting instincts.
• Ability to multitask, meet deadlines, and work both independently and collaboratively.

Nice to Have

• Experience with paid advertising (Meta Ads, Google Ads).
• Knowledge of influencer marketing and partnerships.
• Basic graphic design or video editing skills (Canva, Adobe tools, CapCut).

What We Offer

• Competitive salary based on experience
• Opportunities for career growth and professional development
• A collaborative, innovative, and inclusive work environment
• Flexible schedule and remote work options

How to Apply

Submit your resume, portfolio (if available), and a brief note describing a social media campaign or contest you’ve successfully executed.

Job Type: Full-time

Pay: AED4,000.00 - AED4,500.00 per month