Social Media Team Lead

Role: Social Media Team Lead

Key Responsibilities:

• Plan and execute a clear social media strategy focused on growth and sales
• Manage daily content across Instagram, Facebook & TikTok (posts, reels, stories)
• Lead and manage the content team (photographer, videographer, editor, designer)
• Ensure content is consistent, on-brand, and performance-driven
• Monitor trends and quickly adapt them into brand-relevant content

Customer Inquiries & Team Leadership:

• Oversee all customer interactions (DMs, comments, WhatsApp)
• Ensure fast, professional responses with a focus on conversion
• Train and guide the team on handling inquiries, upselling, and closing customers
• Set response standards and maintain consistent communication tone
• Handle escalations and ensure customer satisfaction
• Track response time, conversions, and team performance

Performance & Ads:

• Analyze insights, engagement, and sales performance
• Work closely on paid campaigns to maximize ROI
• Continuously optimize content and strategy based on data

Requirements:

• Minimum 3+ years of experience managing social media for a brand
• Strong understanding of Instagram, Facebook & TikTok
• Proven ability to generate sales through content
• Leadership skills with experience managing a team
• Hands-on with analytics, reporting, and ad performance

Location: DHA Ph 7 Karachi

Job Type: Full-time

Pay: Rs70,000.00 - Rs100,000.00 per month

Work Location: In person