Social Media/Press Release Manager

We are seeking a highly skilled and creative Social Media & Press Release Manager to lead our brand’s digital presence and media communications. The role requires a balance of strategic thinking and hands-on execution, ensuring the brand’s voice is consistent across platforms and effectively represented in public/media channels.

Key Responsibilities

• Social Media Management
• Develop, implement, and manage the company’s social media strategy across platforms (Instagram, Facebook, LinkedIn, Twitter/X, YouTube, etc.).
• Create engaging content (posts, stories, reels, videos) aligned with brand objectives.
• Monitor trends, hashtags, and competitors to optimize reach and engagement.
• Manage community engagement – respond to comments, DMs, and queries in a timely manner.
• Track, analyze, and report performance metrics (reach, engagement, conversions).
• Collaborate with design, creative, and marketing teams for campaigns and promotions.
• Press Release & Media Relations
• Draft, edit, and distribute press releases, media kits, and announcements.
• Build and maintain strong relationships with journalists, editors, and media houses.
• Ensure timely dissemination of newsworthy company updates, events, or product launches.
• Monitor media coverage and share reports with leadership.
• Coordinate with PR agencies and external partners where required.

Qualifications & Skills

• Bachelor’s degree in Marketing, Mass Communication, Journalism, or related field.
• 3–5 years of experience in social media management, digital marketing, or public relations.
• Strong writing, editing, and storytelling skills (press releases, captions, blogs).
• In-depth knowledge of social media platforms, analytics, and tools (Meta Business Suite, Hootsuite, Canva, etc.).
• Media relations experience with proven success in securing press coverage.
• Ability to multitask, prioritize, and meet tight deadlines.
• Creative mindset with attention to detail and brand consistency.

Key Competencies

• Excellent communication & interpersonal skills.
• Strong networking and relationship-building ability.
• Proactive, adaptable, and solution-oriented.
• Analytical thinking with data-driven decision-making.

Job Type: Full-time

Pay: ₹11,457.11 - ₹50,000.00 per month

Work Location: In person