Sr. Marketing Manager

Description:

Retail Marketing Manager, NCSA

Our Brand

MCM (Modern Creation München) is a luxury lifestyle goods and fashion house founded in 1976 with an attitude defined by the cultural Zeitgeist and its German heritage with a focus on functional innovation, including the use of cutting-edge techniques. Today, through its association with music, art, travel, and technology, MCM embodies the bold, rebellious, and aspirational. Always with an eye on the disruptive, the driving force behind MCM centers on revolutionizing classic design with futuristic materials. Appealing to the 21st Century Global Nomad generation - MCM’s millennial and Gen Z audience is genderless, ageless, empowered, and unconstrained by rules and boundaries.

MCM is currently distributed online and in 650 stores worldwide including Munich, Berlin, Zurich, London, Paris, New York, Hong Kong, Shanghai, Beijing, Seoul, Tokyo, Middle East and more. For further information about MCM: www.mcmworldwide.com.

Working with us:

With a highly collaborative workforce working from offices and stores around the world, MCM established a multinational/multicultural organization. To uphold the culture & value of MCM, we intend to fulfil our corporate social responsibility by implementing the following values and to comply with high degree of legitimacy and ethical standards.

Our employees make the best efforts to become high-performing individuals who reflect the diversity of the communities in which we work and live. MCM’s commitment to diversity and inclusion includes recruiting and retaining employees from diverse backgrounds and experiences, creating awareness of diversity issues and benefits, and fostering a supportive environment where inclusivity is expected and prioritized. We have zero tolerance in any form of harassment, insultation, ostracization or groundless defamation of any other person.

Requirements:

Position Overview:

Reporting directly the Head of Marketing and Communications, the Sr. Marketing Manager will lead and execute integrated marketing initiatives that support brand awareness, customer engagement, retail traffic, and overall business growth across the US and Canada.

This role will serve as a key liaison between corporate marketing, retail leadership, merchandising, PR, VIP, digital, and global teams to ensure cohesive brand messaging and successful execution of marketing strategies, campaigns, events, and product initiatives. The ideal candidate is highly organized, creative, collaborative, and thrives in a fast-paced luxury retail environment.

Key Responsibilities:

• Manage and track retail and marketing budgets, including planning, accruals, and expense reporting
• Lead and coordinate in-store events, partnerships, influencer activations, stylist collaborations, and brand experiences that deliver measurable ROI
• Partner closely with retail leadership, Store Managers/Directors, merchandising, and cross-functional teams to align marketing priorities and business objectives
• Manage marketing sample ordering, tracking, showroom organization, and product inventory coordination with HQ teams
• Oversee NY showroom management, including marketing closets, storage organization, and regular audits
• Collaborate with Public Relations and VIP teams to support product placements, media opportunities, gifting, seeding, influencer partnerships, and press initiatives
• Develop marketing concepts and content ideas for campaigns, product launches, influencer activations, and retail initiatives
• Support digital marketing efforts including campaign execution, creative asset coordination, affiliate programs, analytics, and reporting
• Maintain and proactively communicate an up-to-date retail and marketing calendar across departments
• Partner with mall marketing teams to identify media opportunities, support local marketing initiatives, and ensure brand consistency across all retail locations
• Lead recurring meetings and status calls with retail leadership, internal stakeholders, and external partners as needed
• Assist with campaign shoots, content creation, product launches, and special events
• Build strong cross-functional relationships with Retail, Visual Merchandising, Planning/Merchandising, Global Creative, E-Commerce, PR, and additional business partners
• Travel as needed to support retail openings, marketing activations, events, and brand initiatives
• Embrace the team’s shared vision, strategy, and goals while contributing positively within a fast-paced global environment

Experience & Key Competencies:

• 3-5 years of relevant work experience at a luxury retail fashion house in a corporate setting
• Proficiency with Microsoft Office, Salesforce, social media, and customer clienteling solutions
• Strong communicator: clear and effective communication skills (verbal and written) with all stakeholders, across global markets
• Highly collaborative: works well with others, and is able to identify and inform internal stakeholders, and vendors in order to deliver results; keeps others informed
• Innovative: takes initiative to find ways to get better results, streamline processes, seeks and takes advantage of ideas, best practices and solutions

This job description is not all-inclusive, and MCM Products USA Inc. reserves the right to amend this job description at any time. MCM Products USA Inc. is an Equal Opportunity Employer and is committed to a diverse and inclusive work environment.