Strategist

Develop and execute social media strategies for campaigns, ensuring alignment with the client overarching social media ecosystem and strategy, while overseeing implementation to ensure proper execution and delivery.

Strategise social media coverage for various client's events, tailoring content approaches based on event types (e.g., Sports, Finance, Tourism, Cultural).

Ideate content outlines for the client initiatives, ensuring effective communication across social platforms.

Collaborate with the Social Strategy Director and Data Director to shape the QBR, linking findings to the pre-set social media strategy.

Contribute to the annual social media strategy, leveraging insights and data from previous campaigns and events.

Work on strategic projects, such as developing the LinkedIn strategy for the client.

Brief the internal creative team, when necessary, on executing content strategies for specific events, campaigns, or announcements.

Monitor and analyse social media trends and competitor activities, providing insights and recommendations to optimise the client s social presence.

Track and measure performance, generating reports and insights to inform future strategies and demonstrate the impact of social media initiatives.