Trade Marketing – Project Manager

Overview
We are seeking a dynamic and detail-oriented Marketing Project Manager to join our team. The ideal candidate will possess a robust background in marketing project management, with a proven ability to lead cross-functional teams and drive successful marketing initiatives. As the Marketing Project Manager, you will be responsible for overseeing the planning, execution, and optimization of various marketing campaigns across multiple channels, ensuring alignment with organizational goals and objectives.

Duties

• Develop and implement comprehensive marketing strategies that encompass SEO, social media marketing, content marketing, and performance marketing to enhance brand visibility and engagement.
• Lead multichannel marketing campaigns, coordinating efforts across digital platforms including email marketing, e-commerce, and print advertising to maximize reach and effectiveness.
• Manage advertising sales initiatives while leveraging Google AdWords and Facebook Advertising to drive targeted traffic and conversions.
• Utilize Adobe Creative Suite to create compelling visual content that aligns with campaign objectives and resonates with target audiences.
• Analyze campaign performance using Google Analytics and other analytics tools to derive actionable insights for continuous improvement.
• Collaborate with product management teams to ensure that marketing efforts align with product launches and sales strategies.
• Oversee budgeting processes related to marketing projects, ensuring efficient allocation of resources while maintaining financial accountability.
• Foster a collaborative team environment that encourages creativity, innovation, and effective communication among team members.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field is preferred.
• Proven experience in project management within a marketing context, demonstrating strong organizational skills and attention to detail.
• Proficiency in digital marketing techniques including SEO, email marketing, social media marketing, and content creation.
• Familiarity with WordPress for website management as well as HTML for basic web editing tasks is advantageous.
• Strong analytical skills with the ability to interpret data from various sources to inform decision-making processes.
• Excellent copywriting skills with the ability to craft engaging messaging tailored to diverse audiences.
• Experience in B2B marketing is preferred along with knowledge of marketing automation tools.
• Strong interpersonal skills with the ability to lead teams effectively while managing stakeholder expectations. Join us as we drive impactful marketing initiatives that elevate our brand presence and foster growth!

Job Types: Full-time, Contract

Pay: $25.00 - $28.00 per hour

Expected hours: 40 per week

Work Location: In person