Web Developer and Designer

Job Title: Web Developer and Designer

Location: Miramar, FL
Type: Full-Time, On-site required

Overview

We are looking for a Web Developer and Designer to join our team and help bring our CPG brands to life online. The ideal candidate will blend technical expertise with creative design skills to develop engaging, responsive websites that elevate our digital presence, showcase our products, and drive consumer engagement. This role is central to building seamless digital experiences that reflect our brand identity and connect with customers across platforms.

Key Responsibilities

• Website Development & Maintenance:
• Design, build, and maintain branded websites and microsites for multiple CPG products across multiple distinct brands (20+ SKUs), ensuring alignment with both B2C and B2B marketing campaigns, product launches, and brand standards.
• Design & Branding:

Create visually compelling, on-brand designs that reflect our product identity and appeal to consumers. Collaborate with marketing and brand teams to ensure consistency across all digital touchpoints.

• E-Commerce Integration:

Work closely with sales and e-commerce teams to optimize product pages, landing pages, and digital assets for conversion across DTC (Direct-to-Consumer), retail partner platforms and B2B.Ensure websites are fast, mobile-friendly, and optimized for SEO, analytics tracking, and accessibility.Partner with brand managers, content creators, and data teams to implement marketing campaigns, product updates, and seasonal promotions.Monitor and analyze site performance metrics (traffic, engagement, conversion) and recommend improvements.Stay informed about CPG industry trends, digital marketing innovations, and new technologies to enhance the user experience.Required Skills and Qualifications

• Performance Optimization:
• Cross-Functional Collaboration:
• Analytics & Reporting:
• Innovation & Trends:

• Bachelor’s degree in Web Design, Computer Science, Digital Media, or related field (or equivalent experience).
• 8+ years of experience in web development and design, preferably within a CPG, retail, or e-commerce environment.
• Strong front-end development skills (HTML5, CSS3, JavaScript, React, or Vue).
• Experience working with CMS platforms such as WordPress, Shopify, Webflow, or Magento.
• Proficiency in design tools (Adobe Creative Suite, Figma, Sketch, or similar).
• Solid understanding of UX/UI principles, responsive design, and consumer behavior in digital retail.
• Experience implementing and optimizing Google Analytics, SEO, and conversion tracking tools.
• Excellent attention to detail and ability to manage multiple projects in a fast-paced environment.

Preferred Skills

• Familiarity with CPG digital ecosystems, including DTC websites, retailer integrations (Amazon, Walmart, etc.), and product information management systems.
• Understanding of CRM systems, marketing automation, and digital campaign tracking.
• Experience with motion graphics, video editing, or interactive product experiences.

Job Type: Full-time

Pay: $70,000.00 - $90,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person