Youtube Strategist

Role Overview

We’re looking for a YouTube Strategist who knows how to come up with ideas that win on YouTube.

Your job is to:

• Build YouTube-first content strategies
• Find outliers, patterns, and formats that actually perform
• Turn ideas into clear direction that editors and creators can execute

You are responsible for thinking, research, and making sure ideas are built to perform on YouTube — not just sound good.

Pay scale

$100 Per Approved Content Idea Concepts
Work-rate = 8-12 Ideas monthly

Top performers Kpi’s also applies as the Strategist Progresses

Key Responsibilities
Organic Content (YouTube + Shorts)

• Come up with video ideas, hooks, and formats made specifically for YouTube
• Study what’s already working in the niche and find outliers
• Build ideas based on:
• Click-through rate (CTR)
• Retention
• Watch time
• Create clear structures (hook → value → payoff)
• Be obsessed with making sure latest uploads perform better than the last
• Continuously improve ideas based on what the data shows

Requirements

• Strong experience with YouTube content ideation
• Clear proof that your ideas helped channels grow or videos perform
• Deep understanding of:
• Hooks

Application Requirement (Important)

You must attach a Loom video explaining:

• YouTube ideas you came up with
• Why those ideas were chosen
• What made them strong or different
• How they performed or helped a channel grow

Applications without a Loom will not be considered.

You’re a Great Fit If

• You don’t just say ideas — you explain why they work
• You understand organic content\
• You enjoy research and breaking down what already works

Apply here:

• Fill up this link ( https://forms.trll.io/SmYfgnHs/addx-job-applications) and submit your application
• Following this initial screening, there will be a series of tests conducted to choose the best applicant.
• Thumbnails (concept-level)
• Retention
• Audience behavior on YouTube

Job Type: Full-time

Pay: Rs200,000.00 - Rs350,000.00 per month

Work Location: Remote