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Allergic Disease and Asthma Center

Position Overview: We are seeking a results-driven Marketing Coordinator to execute and manage our comprehensive digital marketing program while building strong relationships within the medical communities we serve. This role requires a hands-on professional who can independently manage multiple marketing channels, conduct direct in-person marketing to healthcare providers, and collaborate with external partners and internal stakeholders to drive brand awareness, audience engagement, and business growth.Key ResponsibilitiesCommunity &amp; Medical Outreach<ul><li>Conduct direct, in-person marketing to medical communities in current and planned office locations</li><li>Build and maintain relationships with physicians, medical practices, and healthcare facilities</li><li>Represent the organization at medical community events, networking functions, and professional gatherings</li><li>Develop and execute territory-specific marketing strategies to establish presence in target medical communities</li><li>Coordinate practice visits, lunch-and-learns, and relationship-building activities with referring providers</li><li>Track and report on community engagement activities and referral development progress</li></ul>Digital Marketing &amp; Content Management<ul><li>Execute email marketing campaigns, SEO strategies, blog content, and WordPress website updates</li><li>Manage social media accounts across Facebook, Instagram, LinkedIn, and Google Business</li><li>Create and schedule one post per week plus federal holiday content</li><li>Monitor and respond to comments, messages, and audience engagement across all platforms</li><li>Conduct keyword research and implement on-site and off-site SEO optimization</li><li>Collaborate monthly to gather images and content that maintain consistent brand messaging</li></ul>Creative Production &amp; Multimedia<ul><li>Produce graphics, video content, and visual assets using Adobe Creative Suite, Photoshop, Canva, and video editing software</li><li>Design display ads, digital media visuals, and direct mail pieces</li><li>Manage lighting, photography, and on-camera interviewing for brand storytelling</li><li>Develop creative assets that amplify brand resonance and drive audience engagement</li><li>Create marking materials and leave-behinds for medical community outreach</li></ul>Analytics, Reporting &amp; Strategy<ul><li>Build research briefs and analytics reports to guide content strategy and positioning</li><li>Monitor website search traffic, social media metrics, and campaign performance</li><li>Review marketing data monthly and recommend pivots based on insights</li><li>Track progress of SEO rankings and backlink development</li><li>Provide regular reporting on engagement, reach, and conversion metrics</li><li>Report on medical community outreach activities and referral source development</li></ul>Web &amp; Technical Services<ul><li>Oversee managed web hosting, SSL certificates, and daily website backups</li><li>Coordinate with technical partners on server management and website maintenance</li><li>Ensure website optimization for search engines and user experience</li></ul>Event Support &amp; Coordination<ul><li>Coordinate schedules, vendors, and on-site logistics for marketing activations and events</li><li>Support planning and execution of promotional activities</li><li>Organize and execute medical community engagement events</li></ul>Consulting &amp; Collaboration<ul><li>Participate in monthly, bi-monthly, or quarterly strategy meetings to discuss metrics, brand goals, and initiatives</li><li>Work cross-functionally with team members and external partners</li><li>Support contract coordination and B2B engagement activities</li></ul>Job Type: Full-timePay: $48,000.00 - $50,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Tuition reimbursement</li><li>Vision insurance</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Work Location: In person

Marketing Coordinator

Join Allergic Disease and Asthma Center and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Allergic Disease and Asthma Center

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Marketing Coordinator