Qureos Mentor

AVOYA

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 About the Company
 
 
 
 As a new brand of G&uuml;rok Group&mdash;renowned for driving innovation across industries&mdash;AVOYA is reshaping the beverage sector with bold flavors and a sustainable production approach. With its preservative-free, naturally enriched formulas and Turkey&rsquo;s highest magnesium and mineral content, AVOYA is setting a new standard in the industry. From production to R&amp;D, from sales to marketing, we are designing the beverage of the future&mdash;today. We are now looking for a
 
 Senior Marketing Specialist / Marketing Lead
 
 to grow with us on this journey.
 
 
 
 
 
 We are seeking a highly motivated and detail-oriented Senior Marketing Specialist / Marketing Lead to join our dynamic marketing team. The ideal candidate will have a solid understanding of brand management principles and a passion for driving marketing campaigns and product initiatives. In this role, you will collaborate with cross-functional teams to execute brand strategies, enhance product visibility, and support market growth in line with the company&rsquo;s strategic objectives.
 
 
 
 
 
 
 Responsibilities
 
 
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 Conduct market research, competitor analysis, and customer insight studies to support strategic decision-making and create actionable reports.
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 Develop dashboards and performance summaries to track marketing KPIs and contribute to pricing and market potential evaluations.
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 Support the management of the 360&deg; marketing mix in alignment with brand strategy and company objectives.
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 Ensure consistent brand communication across all platforms and channels.
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 Coordinate with creative, media, and PR agencies to ensure timely and high-quality campaign execution.
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 Lead new product development (NPD) projects and manage the innovation pipeline from concept to launch.
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 Collaborate with R&amp;D and operations teams to integrate marketing input into product development processes.
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 Execute packaging design processes, product launches, and related marketing activities, including ATL, BTL, and in-store materials.
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 Qualifications
 
 
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 Bachelor's or Master&rsquo;s Degree from a reputable university preferably in Engineering, Management, Economics and other related departments,
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 Minimum 3 years of marketing experience, ideally in FMCG or consumer goods industries.
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 Strong analytical thinking, organizational, and project management skills.
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 Self-driven, proactive, and capable of managing multiple projects simultaneously.
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 Solid understanding of brand strategy, campaign planning, and market analysis.
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 Excellent communication skills in English (written and verbal).
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 Proficiency in MS Office; experience with digital tools and dashboards is a plus.
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 </ul>
 
 
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Senior Marketing Specialist/Lead

Join AVOYA and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

AVOYA

ABOUT_COMPANY

Senior Marketing Specialist/Lead