Qureos Mentor

Cheil Middle East & Africa

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 Position: Data Analyst &ndash; Performance Marketing
 
 
 
 
 
 
 We are looking for a detail-oriented and commercially minded Data Analyst to support performance marketing analysis across multi-market campaigns in the MEA &amp; Europe region. This role focuses on transforming media and campaign data into actionable insights to support optimisation, strategic planning, and client recommendations.
 
 
 
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 Key Responsibilities
 
 
 
 1.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Media Performance Analysis &amp; Insight Development
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Analyse post-campaign and ongoing media performance to identify patterns, opportunities and translate data into clear insights and implications to support optimisation decisions and performance reviews.
 
 
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 2.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Pre-Campaign Research &amp; Market Intelligence
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Conduct pre-campaign research on market trends, category dynamics, and audience behaviour to inform campaign planning and content considerations.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Provide data-backed inputs that support content direction, media planning, and channel prioritisation within defined brand and market guidelines.
 
 
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 3.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Post-Campaign Learning &amp; Knowledge Building
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Consolidate post-campaign results into learning summaries, highlighting what worked, what underperformed, and why.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Develop learning narratives that are suitable for both internal teams and client-facing discussions, supporting continuous improvement across campaigns.
 
 
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 4.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Research-Led Pitch &amp; Planning Support
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Support new business and pitches by grounding proposals in data, research, and relevant shopper or consumer insights.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Assist in building fact-based rationale for pitch recommendations and executional approaches, aligned with client objectives.
 
 
 Requirements
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Bachelor&rsquo;s Degree in Marketing, Statistics, Economics, Finance, Data Analytics, or related fields
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;2&ndash;3 years of experience in performance marketing, digital analytics, or similar roles.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Strong analytical thinking, problem-solving, and attention to detail.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Familiar with Advanced Microsoft Excel (e.g. Pivot Table, Power Query, formulas), exposure to Google Analytics / GA4, Meta Ads Manager, TikTok, YouTube, or other digital media reporting platforms is preferred. Knowledge of Power BI, or dashboard tools will be an added advantage.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Basic understanding of digital media metrics such as Reach, CTR, CPC, CPM, Conversion Rate, and ROAS is preferred
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Able to translate data into simple insights and recommendations.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Experience supporting multi-market or regional campaigns will be an advantage
 
 
 
 
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Data Analyst

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Cheil Middle East & Africa

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Data Analyst