Qureos Mentor

Dapper Shoes Co.

Location: Okhla (Delhi) Job Type: Full-Time Work Days: 6 Days/Week Experience: 1&ndash;4 years preferred (freshers with excellent portfolios also welcome)About the RoleWe are a premium custom dress shoe brand in Delhi, known for craftsmanship, personalised fittings, and a highly experiential in-store journey.We are looking for a creative, energetic, on-ground content creator who can: Shoot daily content inside the store Create story-driven videos with customers Manage Instagram &amp; TikTok-style reels Build viral content that increases footfall Showcase craft, fittings, transformations &amp; customer stories Script, shoot, edit, and post consistentlyYour goal is simple: Make our brand the &ldquo;local favourite&rdquo; through authentic and highly shareable content.Key Responsibilities for Content Production<ul><li>Shoot 8&ndash;12 short-form videos weekly inside the store</li><li>Capture behind-the-scenes footage of craftsmanship, fittings, customer interactions</li><li>Create transformation videos (before/after, repairs, customizations)</li><li>Build storytelling content around customers, weddings, first purchases, father-son moments</li><li>Film UGC-style POV clips, walk-throughs, viral hooks, and educational shoe-care content</li></ul>Content Editing<ul><li>Edit fast-paced, engaging reels</li><li>Add captions, subtitles, hooks, and on-screen highlights</li><li>Maintain consistent aesthetic and brand tone</li></ul>Social Media Management<ul><li>Post daily on Instagram (Reels, Stories, Photos, Carousels)</li><li>Respond to comments &amp; DMs (basic queries, booking help)</li><li>Track trending audio, formats, and adapt them to shoes</li></ul>Customer Interaction<ul><li>Ask customers for 1-minute story videos</li><li>Capture testimonials in a natural, conversational tone</li><li>Manage permissions for filming</li><li>Coordinate before/after transformations</li></ul>Creative Direction<ul><li>Brainstorm new viral ideas</li><li>Build content around product launches</li><li>Work with store manager for customer access</li><li>Plan weekly content shoots &amp; deliverables</li></ul>Goals &amp; KPIsYou will be assessed on:<ul><li>Content Quantity</li><li>30&ndash;40 reels/month</li><li>15&ndash;20 stories/week</li><li>Content Performance</li><li>Growth in organic reach</li><li>Increase in store footfall through social content</li><li>Engagement rate</li><li>Brand Building</li><li>Consistent storytelling</li><li>Humanized customer moments</li><li>Quality visuals</li><li>Customer-Led Content</li><li>8&ndash;10 customer story videos/month</li><li>4&ndash;6 transformation videos/month</li></ul>Requirements<ul><li>Strong reel-making skills</li><li>Good sense of storytelling &amp; aesthetics</li><li>Basic video editing (CapCut/Premiere preferred)</li><li>Comfortable shooting on iPhone/Camera</li><li>Confident in talking to customers on-screen</li><li>Passion for fashion, craftsmanship, or luxury products</li><li>Proactive, creative, and highly observant</li><li>Able to work independently without founder supervision</li></ul>Bonus Skills (Not Mandatory)<ul><li>Photography knowledge</li><li>Script writing</li><li>Experience in fashion content creation</li><li>Proven viral reels in portfolio</li><li>Basic graphic design</li></ul>What We Offer<ul><li>Competitive salary</li><li>Performance-based incentives</li><li>Opportunity to build a brand from the ground up</li><li>Creative freedom &amp; experimentation</li><li>Work directly with founder &amp; core team</li><li>Exposure to fashion, content, and craftsmanship</li><li>Comfortable, aesthetic shooting environment</li><li>A role where your content directly impacts real sales</li></ul>How to ApplySend the following to (your email):<ul><li>Resume</li><li>Portfolio / Instagram / TikTok link</li><li>3 sample reels you&rsquo;re proud of</li><li>2 ideas for viral videos for a shoe brand</li></ul>Job Types: Full-time, FresherPay: &#8377;20,000.00 - &#8377;26,000.00 per monthWork Location: In person

Digital Content Creator

Join Dapper Shoes Co. and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Dapper Shoes Co.

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Digital Content Creator