Qureos Mentor

Dubuque Racing Association LTD

<div><h2 class="jobSectionHeader"><b>Q CASINO + RESORT</b></h2><h2 class="jobSectionHeader"><b>
Senior Marketing Manager</b></h2><h4 class="jobSectionHeader"><br>
<b>
BASIC FUNCTION</b></h4><p>
Q Casino + Resort is looking for a bold, strategic, digital-first marketing leader who can energize the brand, drive foot traffic across our expanding resort, and create campaigns the community can&rsquo;t stop talking about. This role is the second-in-command to the Director of Marketing, the person who will run the day-to-day marketing operations, shape the creative direction, and elevate Q into a destination people choose again and again.</p><p>
If you&rsquo;re fast-moving, innovative, community-minded, and fueled by big ideas that turn into real results, this role is yours!</p><h4 class="jobSectionHeader"><b>
LEAD THE TEAM</b></h4><p>
You&rsquo;ll oversee and elevate:</p><ul><li>
Marketing Manager</li><li>
Creative Manager</li></ul><p>
Your leadership includes:</p><ul><li>
Setting expectations, goals, and accountability.
</li><li>Coaching, mentoring, and developing talent.</li><li>
Raising creative standards and execution quality.</li><li>
Influencing the evolving structure and capabilities of the marketing team.
</li><li>Modeling speed, creativity, ownership, and excellence.
</li></ul><h4 class="jobSectionHeader"><b>DRIVE DIGITAL</b></h4><p>
You must be digital first and trend-forward.
</p><ul><li>Own all digital channels: paid social, SEM/SEO, display, video, website and emerging platforms.</li><li>
Build social strategies that amplify engagement, reach new audiences, and convert followers into visitors.
</li><li>Work directly with the Director of Marketing for analytical insights, performance reporting, and optimization insights.
</li><li>Continuously track engagement, conversion, and campaign performance, and adjust quickly for results.</li><li>
Stay ahead of digital trends, platform shifts, and creative movements, and best practices.</li></ul><h4 class="jobSectionHeader"><br>
<b>
CHAMPION THE COMMUNITY</b></h4><p>
Your role extends beyond our walls. You&rsquo;ll be a connector, a collaborator, and a visible leader in the region.
</p><ul><li>Lead collaboration with Travel Dubuque, Field of Dreams, and other tourism, hospitality, and regional partners.
</li><li>Build join promotions, co-branded initiatives, and campaigns that strengthen Dubuque as a destination, and Q Casino + Resort as a must-visit experience within it.</li><li>
Represent Q in community relationships, partnerships, and promotional opportunities.
</li><li>Identify new partnerships and sponsorship opportunities across events, festivals, sports, arts, universities, influencers, and local organizations.
</li><li>Create community-forward activations that elevate the Schmitt Island brand and broaden regional reach.
</li><li>Serve as a go-to brand ambassador, externally and internally.
</li></ul><h4 class="jobSectionHeader"><b>OWN THE BRAND</b></h4><h5 class="jobSectionHeader"><b>
Brand + Marketing Strategy</b></h5><ul><li>
Build and maintain a 90-day marketing calendar that keeps the property moving and the community talking.</li><li>
Create and drive annual marketing strategy in partnership with the Director of Marketing.</li><li>
Lead creative direction across campaigns, messaging, and brand expression.
</li><li>Elevate and unify brand presences across gaming, two hotels, restaurants, entertainment, arcade, banquets, ice arena, and more.
</li></ul><h5 class="jobSectionHeader"><b>Campaign Execution</b></h5><ul><li>
Concept, build, and launch multi-channel campaigns that drive excitement, visitation, and buzz.
</li><li>Manage promotions, events, on-property activations, and seasonal initiatives.
</li><li>Ensure campaigns and bold, on-trend, on unmistakably &ldquo;Q.&rdquo;</li><li>
Create grassroots and local marketing ideas that get people talking and showing up.
</li></ul><h4 class="jobSectionHeader"><b>RUN THE OPERATION</b></h4><ul><li>
Manage the marketing budget, invoice tracking, and monthly financial forecasting.
</li><li>Work with the Director of Marketing to build reporting structures and interpret performance data.
</li><li>Create post-campaign summaries, insights, and recommendations.
</li><li>Ensure processes, timelines, and execution are tight, organized, and consistent.
</li><li>Partner with leaders across the property to ensure smooth, aligned implementation.
</li></ul><h4 class="jobSectionHeader"><b>WHAT SUCCESS LOOKS LIKE</b></h4><p>
In your first 6 months, we expect:</p><ul><li>
A more defined, consistent, elevated brand identity.</li><li>
Increased digital engagement and stronger conversion.
</li><li>Higher foot traffic across all business units.
</li><li>Buzzworthy campaigns, partnerships, and activations.</li><li>
Clear energy and momentum across the property.
</li><li>Community recognition of Q Casino + Resort as a top regional destination</li></ul><p>
Ultimately: <b>More traffic. More buzz. More revenue.</b></p><h4 class="jobSectionHeader"><b>
WHO YOU ARE</b></h4><p>
A high performer who is:
</p><ul><li>Direct, confident, and action oriented.
</li><li>Creative and excited by bold ideas.</li><li>
Fast-moving and independent.</li><li>
Detail-obsessed with flawless execution.
</li><li>A strong leader with excellent follow-through.
</li><li>Digitally fluent and trend aware.
</li><li>Not afraid to push boundaries or innovate.
</li></ul><p><b>Not a fit:</b> passive, hesitant, reactive, or behind on digital.
</p><h4 class="jobSectionHeader"><b>REQUIREMENTS</b></h4><ul><li>
Minimum of 5+ years in a senior marketing role (Manager/Director level).
</li><li>Proven leadership experience overseeing people and projects.
</li><li>Strong digital marketing experience &ndash; paid social, SEO/SEM, content strategy, analytics.</li><li>
Experience with community partnerships or regional collaboration preferred.
</li><li>High proficiency in MS Office and common marketing tools.
</li><li>Ability to obtain an IRGC license.
</li><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field preferred.
</li></ul><p>Casino experience is NOT required. We want creativity, energy, and digital strength above all.
</p><h4 class="jobSectionHeader"><b>READY TO LEAD WHAT&rsquo;S NEXT?</b></h4><p>
If you&rsquo;re driven by creativity, data, community impact, and building a brand people can&rsquo;t stop talking about, this is your opportunity! Join us and lead the next era of Q Casino + Resort marketing.</p></div>

Senior Marketing Manager

Join Dubuque Racing Association LTD and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Dubuque Racing Association LTD

ABOUT_COMPANY

Senior Marketing Manager