Qureos Mentor

Emami Ltd

<div>
 
 
 Brand Consultant &ndash; Baby Care (Retainer, 6&ndash;8 Months)
 
 
 
 
 
 
 We are seeking an experienced
 
 Brand Consultant (Retainer)
 
 to lead the
 
 launch of our Baby Care category
 
 . This is a
 
 short-term engagement (6&ndash;8 months)
 
 where the consultant will play a pivotal role in shaping the brand from the ground up &ndash; from strategy and product development to go-to-market execution.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 
 Define the brand vision, positioning, and value proposition
 
 for the Baby Care portfolio.
 </li>
 <li>
 Conduct
 
 market research and consumer insight mining
 
 to identify gaps and opportunities in the Baby Care segment.
 </li>
 <li>
 Lead
 
 New Product Development (NPD)
 
 : concept to execution (product design, packaging, pricing, testing).
 </li>
 <li>
 Create
 
 go-to-market strategies
 
 including distribution model, retail activation, digital campaigns, and launch calendar.
 </li>
 <li>
 Drive
 
 ATL &amp; BTL launch campaigns
 
 , ensuring strong parent and caregiver connect.
 </li>
 <li>
 Partner with R&amp;D, Sales, Supply Chain, and agencies to ensure timely and successful product rollout.
 </li>
 <li>
 Establish
 
 launch metrics (awareness, trials, adoption)
 
 and monitor post-launch performance.
 </li>
 </ul>
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 
 7&ndash;8+ years
 
 of experience in FMCG brand management/consulting with a
 
 must-have background in Baby Care category
 
 (soaps, lotions, wipes, shampoos, diapers, etc.).
 </li>
 <li>
 Proven success in
 
 new product/category launches
 
 and
 
 market entry strategies
 
 .
 </li>
 <li>
 Strong expertise in consumer insights, innovation, and go-to-market planning.
 </li>
 <li>
 Hands-on experience with
 
 ATL/BTL execution
 
 and integrated marketing campaigns.
 </li>
 <li>
 Ability to deliver outcomes within a fixed-term
 
 retainer engagement
 
 .
 </li>
 </ul>
 
 
</div>

Brand Consultant

<div>
 
 
 We&rsquo;re Hiring: Assistant Brand Manager / Brand Manager &ndash; Emami Ltd.
 
 
 
 
 
 
 Emami Ltd. is looking for a passionate and driven
 
 Assistant Brand Manager /
 
 
 Brand Manager
 
 to join our Marketing team in
 
 Mumbai
 
 . This role is ideal for someone who thrives on building strong brands, shaping strategy, and driving impactful consumer connections.
 
 
 
 
 
 
 What you&rsquo;ll do:
 
 
 <ul>
 <li>
 Build, nurture &amp; grow the brand&rsquo;s equity in line with strategic objectives.
 </li>
 <li>
 Define brand identity, positioning, communication, pricing, packaging &amp; promotions.
 </li>
 <li>
 Partner with Sales, R&amp;D, and cross-functional teams to deliver winning brand strategies.
 </li>
 <li>
 Lead ATL &amp; BTL campaigns, ensuring maximum ROI through effective media planning.
 </li>
 <li>
 Drive new product development, brand extensions, and market entry strategies.
 </li>
 <li>
 Monitor competition, market dynamics &amp; retail audits to design impactful initiatives.
 </li>
 <li>
 Manage budgets, P&amp;L, and ensure brand objectives (topline &amp; bottom-line) are achieved.
 </li>
 <li>
 Mentor &amp; guide brand executives, fostering a performance-driven culture.
 </li>
 </ul>
 
 
 
 
 
 What we&rsquo;re looking for:
 
 
 <ul>
 <li>
 Strong experience in
 
 brand management/marketing
 
 with proven track record.
 </li>
 <li>
 Strategic thinker with creative flair and strong business acumen.
 </li>
 <li>
 Hands-on experience in
 
 ATL, BTL, digital campaigns, product launches, and market research
 
 .
 </li>
 <li>
 Excellent collaboration and leadership skills to work across departments and agencies.
 </li>
 </ul>
 
 
 
 
 At Emami, you&rsquo;ll have the opportunity to work on iconic brands, drive innovation, and make a visible impact in a fast-evolving market.
 
 
 If you&rsquo;re excited to build brands that connect deeply with consumers and want to be part of one of India&rsquo;s leading FMCG companies &mdash;
 
 apply now!
 
 
 
 
 
 
 You can also share your CV at - shilpa.bhowmick@emamigroup.com or janhavi.singh@emamigroup.com
 
</div>

Assistant Brand Manager

Join Emami Ltd and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Emami Ltd

ABOUT_COMPANY

Brand Consultant

Assistant Brand Manager